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April 7, 2025 10 mins

What would it take to become the go-to expert in your field? In today’s episode, I’m sharing how you can develop a visibility plan and build brand authority. 

[This episode is a re-run. It originally aired on October 31st, 2022.]

In This Episode You'll:

  1. Explore building a visibility plan.
  2. Understand brand authority.
  3. Take three steps to building brand authority.


Find it quickly:

3:36 - Two Key Factors of an In-Demand Brand

5:27 - Three Ways to Build Your Brand Authority Online

5:57 - #1: Decide what you want your brand to be remembered and known for.

7:14 - #2: Build brand authority through your brand visuals.

8:49 - #3: Build social proof for your brand authority. 


Mentioned in this Episode:

Episode 36: How to Become Seen as the Go-To Expert At What You Do | Brand Authority Series: joymichelle.co/go-to-expert

Episode 34: Creating a Visibility Plan For Your Business Marketing: joymichelle.co/visibility-plan


More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Work with Joy as your coach: joymichelle.co/ways-to-work-together

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>


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