Find My Catalyst Podcast

Find My Catalyst Podcast

We all have problems we are looking to solve. We know that there are solutions out there, but we struggle with this. How do we find the solution, where does the nudge come from to help us take the next step, and start solving tough problems. The intention of this podcast is to help you find your catalyst and take that next step. The Find My Catalyst Podcast is a weekly podcast with Catalyst Sale founder Mike Simmons. We discuss real stories with practical application, in the context of leadership, problem solving, decision making, thinking, goal setting and execution. Other topics discussed include - Systems, Frameworks, Sales Strategy, Revenue Operations, Training, Onboarding, Sales Enablement, Organization Enablement, Workforce Development, Coaching, and Mentoring.

Episodes

August 6, 2022 44 min

My Catalyst this week is Jason Vana.  Jason is the Founder/Head of Content at SHFT Agency. Jason shares his insight and experience on Brand, Brand Strategy, and Branding - and why it's important to understand the difference.

We also get into a discussion on how leaders can get in the way of branding efforts, if they are not careful, and how you can avoid this trap.

Branding, communication, leadership, asking the right questions...

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My Catalyst this week is Casey Graham.  Casey is the Founder/CEO at Gravy and Author of The No B.S. Small Business Book.  

What does it mean to be the best version of yourself - it may be something different than you think.  From Visionary Arsonist to Owner's Intent, to The Inc. of you, we go pretty deep in this conversation. 

Casey shares why leaders struggle with creating the environment where employees can share their intent...

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My Catalyst this week is Jen Igartua.  Jen is the CEO at Go Nimbly.  She and her team help SaaS companies drive revenue by creating a frictionless, human buying experience with RevOps.

This is another one of those episodes that has a lot of range, and ends with some things you can start doing inside your organiztaion to reduce friction in the buying process with your customers.

RevOps, plants, improv, enablement - what could be bet...

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It's time to celebrate - episode 300 is here. Jody joins me to reflect on the past 299 episodes, why I will continue to invest in the podcast, and what's next.

Show Links

  • Improve velocity in your pipeline with Catalyst Sale process, tools, design, and methods.
  • Coaching
  • Catalyst Courses
  • Catalyst Sale YouTube - Whiteboard Wednesdays
  • Execute Better.

    Start getting the right things done, in the right order, and grow your business.

    ...

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    My Catalyst this week is Adam Vazquez.  Adam is the founder of Heard Media, and host of the Content is for Closers Podcast.  He is helping founders and creators tell their story through media.

    We discuss produuctizing your service, why podcasting is a great medium and how it is evolving, where to start when thinking about content, repurposing content, and considerations when thinking about audio vs video.

    Show Links

  • Connect with Ad...
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    My Catalyst this week is Breezy Beaumont - Head of Growth at Correlated. If you are wondering what PLG is, why it matters, and what should be thinking about when it comes to Product Led Growth - this episode is for you.

    Key Takeaways/Topics

  • What is Product Led Growth
  • 91% of SaaS companies are looking to invest more in PLG - impact on NRR & CAC
  • PLG as a movement is putting things back in the hands of the enduser, the consumer.
  • A PL...
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    My Catalyst this week is Caron Heady. He is the Director of Health Services at Microsoft, and author of Salesman on Fire & Birth of a Salesman.

    We go deep into a number of topics including culture, leadership, building teams, building your business, process, focusing on the moment, and a couple of great movie quotes.  If you are interested in the value of process, finding your fuel, and a mistake most leaders make with how they...

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    This is a TEST - Decided to push a record an episode live on LinkedIn Live - responding to a recent question I received around - Getting over a bad year, and selling in uncertainty.

    Show Links

  • Conducting Outreach
  • Catalyst Sale Tactical Playlist
  • Catalyst Sale Link Tree
  • Execute Better.

    Start getting the right things done, in the right order, and grow your business.

    http://catalystsale.com/game

    Connect with Mike

  • Mike Simmons
  • Catalyst Sa...
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    Jen is the Chief Evangelist at Challenger™ and the Host of Winning the Challenger Sale Podcast.

    38% of complex B2B purchase attempts end in "no decision" and involve ~11 customer stakeholders. How do you overcome status quo?

    We get into a number of topics in this discussion, including the Challenger Sale, a beginners mind approach, empathy, framing, and the comfort in saying I don't know.

    Show Links

  • Connect with Jen
  • Lis...
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    My catalyst this week is Grant Hayzlett - he helps B2B/B2C orgs sell to state and local governments.

    State and local governments spend $4 trillion annually - if you are interested in learning more about B2G sales, selling into state and local governments, this conversation is for you.

    Connect with Grant

  • On LinkedIn
  • Via SLED sales
  • Execute Better.

    Start getting the right things done, in the right order, and grow your business.

    http:/...

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    May 27, 2022 52 min

    My catalyst this week is Morgan Ingram.

    Morgan is empowering the sales professional of the future.  He is the host of the 1UP Formula Podcast, and 3x LinkedIn Top Sales Voice.

    We talk about personal development, creativity, engaging with prospects, body language, mindset, and a number of other topics on this episode.

    Connect with Morgan.

  • Morgan on LinkedIn
  • Morgan on Instagram - @morganjingram
  • Morgan on TikTok - @morganjingram
  • ...

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    My catalyst on this episode is KC Cox.  

    KC is a marketing leader, fractional CMO, and all around great revenue focused marketer.  In today's episode we get into product market fit, and KC's series on the 4 F's of strong marketing. 

  • Foundation
  • Focus
  • Fit
  • Faith
  • Connect with KC.

  • KC Cox on LinkedIn
  • Execute Better.

    Stop wasting resources, start getting the right things done, in the right order, and grow your business.

    Conne...

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    My Catalyst this week is Lee Salz.  We get pretty deep into what it means to "Sell Different" - and how you can do it in your organization and your territory.

    When salespeople aren’t winning deals at desired levels or volumes, executives turn to Lee B. Salz. Lee is a leading sales management strategist and founder of Sales Architects®. He has helped hundreds of companies, in various industries and sizes, create marketplace ...

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    Lee Benson is my Catalyst on this episode.

    With more than 25 years of experience as a CEO, Lee understands the challenging tensions that exist between putting people first while remaining focused on performance. 

    Over the past 25 years Lee has founded 7 companies with exits ranging from a few million dollars to well into 9 figures. He has worked with hundreds of leadership teams in companies ranging in size from 4 employees to over...

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    This week - my catalyst is Tim Schurrer

    Tim knows what it takes to build a winning team. He spent almost a decade of his career launching two brands— StoryBrand and Business Made Simple—as COO alongside New York Times bestselling author Donald Miller.

    Before that Tim worked at TOMS as well as Apple Inc. He is the host of the Build a Winning Team podcast, where he offers listeners actionable advice as he interviews some of the top l...

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    In this episode, Mike is joined by Coach Kurt Hines. If you are a coach, an athlete, a parent, a teacher or a leader, this episode is a must listen. 

    Key Takeaways:

  • The process of building a successful team is a living, breathing organism.
  • My passion for coaching is empowering as many people as I can.
  • People want to know that they make a difference, that they would be missed if they didn’t show up.
  • Life doesn’t happen to us, it happen...
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    Samantha McKenna joins me this week on the podcast. We talk about Sam's trademark - Show Me You Know Me™, authenticity, trust, transparency, being yourself, copywriting, and why 85% of copy should be written by someone else.

  • Check out Sam and her team at SamSales
  • Connect with Sam on LinkedIn
  • See the #samshorts here
  • You can make an impact through helping others.

    This episode is brought to you by the Catalyst G.A.M.E Plan.

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    Greg Head joins me this week on the podcast. We talk about connecting people, building networks, building business, and making an impact.

    There are people who can help you address the acute problem you are working through. 

    Greg's List - Phoenix

    Greg's List - Dallas

    Dallas Software Podcast

    GregHead.com

    PracticalFounders.com

    Greg on LinkedIn

    You can make an impact through helping others.

    This episode is brought to you by the...

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    In this episode of The Find My Catalyst Podcast, Mike is joined by Andy Paul. They discuss Andy’s most recent book, Sell Without Selling Out.

    Key Takeaways:

  • The average tenure of a CRO is roughly 1 year.
  • Intellectual Humility = acknowledging, “I don’t know everything.”
  • Our job as sellers is to go out and listen to the buyer.
  • Sales cycles will shorten if you focus on the buyer.
  • Sales is about compelling, not convincing.
  • Humans react...
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    In this episode, Mike is joined by Michelle Baker. This is a dynamic conversation that you don’t want to miss. 

    Key Takeaways:

  • Most people want to know how they are doing and what their blindspots are.
  • As a leader, your actions speak louder than words.
  • If training isn’t integrated into the operation and culture, it’s not going to stick.
  • When leaders are focused on the tasks required to manage and the results needed everyday, they aren...
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