Find My Catalyst Podcast

Find My Catalyst Podcast

We all have problems we are looking to solve. We know that there are solutions out there, but we struggle with this. How do we find the solution, where does the nudge come from to help us take the next step, and start solving tough problems. The intention of this podcast is to help you find your catalyst and take that next step. The Find My Catalyst Podcast is a weekly podcast with Catalyst Sale founder Mike Simmons. We discuss real stories with practical application, in the context of leadership, problem solving, decision making, thinking, goal setting and execution. Other topics discussed include - Systems, Frameworks, Sales Strategy, Revenue Operations, Training, Onboarding, Sales Enablement, Organization Enablement, Workforce Development, Coaching, and Mentoring.


September 26, 2023 13 mins

In this episode you will learn:

  • How to simplify decision making by clarifying your strategy
  • How to simplify decision making by using a 2x2

Episode Resources:

If you are struggling with a transition. Working through change. Lack a system or process. Know that there is something better but don’t kno...

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“We have taught one another terribly when it comes to what leadership/management means.” Dan Pontefract


In this episode you will learn:

  • How data can shift your perspective when thinking about balance - at work, at home, and with self.
  • A new way to integrate our personal and professional lives
  • Work and Life factors that contribute to our blooming, budding, st...
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In this episode you will learn:

  • Two things that are always in your control - Attitude & Effort. 
  • The importance of compartmentalizing and moving forward
  • Some questions you can ask to determine next logical steps

Episode Resources:

If you are struggling with a transition. Working through change. La...

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"I think as entrepreneurs, we need to build a real relationship with our audience, focusing on one-on-one connections instead of just chasing numbers."

- Lou Mongello

In This Episode You Will Learn: 

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What is your Origin Story?

How has in informed your business & how you have adapted your approach?

What's Next? What Problems do you Solve? Who do you serve?

These are just a couple of the question we go deep on in this special episode of the Podcast.

What happens when you combine

…a move from the East to the west as a freshman in high school. 

Starting at ASU at 17.

Going from…

UPS to Smartforce
SkillSoft to Safari
OReilly to Cata...

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“The biggest thing that I think businesses get wrong is they try to be a little bit too cute or clever or fun with their message and the clear message inside of that fun nature ends up getting lost and we confuse the customer.” - Cassie Tucker

In This Episode You Will Learn: 

  • how strategic marketing coupled with a flexible mindset can be a game-changer.
  • about the tools and ...
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"Write good content for the human, not the silicon space." - Seth Goldstein


In this episode you will learn: 

  • The importance of updating pages/posts that are getting the most traffic
  • That SEO is a long-term game. If you are getting results, don't stop. 
  • That everyone goes through the same stuff you are going through, no one’s an overnight success.

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If you're in sales, having a podcast is a great idea. You don't have to overthink it. It doesn't have to be like the highest production value. And it literally doesn't matter if anybody listens because you will become a better seller just through consistently being a podcaster.

- Collin Mitchell

In this episode you will learn:

  • How active listening can skyrocket your podcasti...
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"Vulnerability is something that we probably don't talk about often enough in sales. That you have to be able to and willing to let your guard down in order to allow other people to let their respective guards down. So you can actually make the changes that you need to make" 

Larry Long Jr.

"It provides the opportunity for what I believe to be the magical sweet spot of rest, relaxation and business productivity. You're getting enou...

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"Every time I make a connection, I know that I'm making two people's days better." - Adam Pasch 


In this episode you will learn:

  • The key role relationship-building plays in bringing about productive sales and prosperous partnerships.
  • How effective communication practices can pave the way to understanding and addressing your customer...
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"Find a way to be above and beyond the status quo to accelerate your own performance." - Will Shaw


In this episode you will learn:

  • Strategies to cultivate a mentality of unwavering resilience, aiding you to tackle life's ups and downs effectively.
  • The value of individual and collective responsibility in boosting perform...
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"Speaking is an act of service. When you're around people who have a want to, and a desire to, serve. You can feel it in the energy that they give off. In the conversations that you have with them."

- Mike Simmons

I'm comming off the high of my first NSA Influence conference. You always remmember your first, and this was definitly an amazing experience. I'll share a couple of the lesson learned, some areas of focus in the near term...

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“The thing that I really like to encourage people to do is to think of AI as a partner in your life, in your work, and not to think of it as the enemy.” - Dr. Lisa Palmer


Dr. Lisa Palmer

Dr. Lisa Palmer is a proponent of emerging technology and an enthusiast in the field of artificial intelligence. She is passionate about harnessing the power of AI to propel the future of innovation and to b...

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“All communication, all storytelling, has some kind of rhythm to it.” - Chris Bogue

Chris Bogue

Chris Bogue is a dynamic go-to specialist when it comes to producing engaging video content that commands attention and drives viewers to take action. Chris's experience in television and working alongside successful content creators has gifted him invaluable knowledge on how to optimize video conte...

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“The doors that have opened, the opportunities that have happened, the stories that I get to tell, it all comes from the connections that I've been able to make and the people that have been so generous to open up worlds to me.” - Vincent Pugliese

Vincent Pugliese

Vincent Pugilese is a renowned entrepreneur and top-notch author, who has excelled in his field by tapping into the immense potential of focused networking. Vincent has g...

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“When you're building a product or a business, for that matter, a business is just a business or a product is just a product until someone or something gives it meaning.” - Cassie Tucker

AIR - Courting of a Legend

This week, Cassie Tucker joins Mke to discuss key lessons from AIR, that apply to business, life, and sales. AIR, is the recent movie directed by Ben Affleck, that covers the courtin...

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“Integrity becomes important to you when you realize it may be one of the last things you have any control over. We can be in integrity instantly when we own up to, and fess up to, where we really are, as opposed to where we want people to think we are mentally, emotionally, physically, financially.” - Ray Edwards


Ray Edwards

Ray Edwards is a renowned copywriter and a friend. Ra...

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"We wanted to understand what were the key attributes within the employee that had the greatest impact on customer. Trust was one of them"

- Tiffany Bova

Tiffani Bova is a Growth Evenagilist at Salesforce and a 2x Author. She has over 30 years of experience in the technology industry, specializing in customer and employee experiences. Tiffani has led teams in various settings, from startups to...

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“Temporary failures carry lessons that we can then apply to what we're going off to do next. That's how we win.” Dan Bradley


Dan Bradley

Dan Bradley made a name for himself in the entrepreneurial world after transitioning from the public sector into the private sector. As the CEO of CATI Striping and Coating, Dan has taken his company from a two-person operation to a growing tea...

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"If this hasn't convinced you to at least start watching playoff hockey, I've got nothing for you. But it's worth getting in and seeing the energy." Jacquelyn Nicholson


Jacquelyn Nicholson

Jacquelyn is an expert in sales and a devoted hockey fan. Born and raised in Illinois, Jacquelyn has been cheering for the Chicago Blackhawks s...

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