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April 8, 2009 55 mins

In the past, R&D built products and designed services to be cheaper and cheaper. Today however, competition is driven by knowledge vs. price. Instead of selling what we produce, we need to produce what sells. User driven innovation can make that happen. How well is IT and IT leadership positioned to enable user driven innovation?

Guest 1: Dr. John J. Sviokla, Vice Chairman, Global Managing Director of Innovation and Research, Diamond Management & Technology Consultants Former professor, Harvard Business School

Guest Bio: https://www.ciotalknetwork.com/contributor/john-sviokla/

Guest 2: Dr. George O. Strawn, Director of the National Coordination Office (NCO) for the Federal government's multiagency Networking and Information Technology Research and Development (NITRD) Program. Co-Chair, The NITRD Subcommittee of the National Science and Technology Council

Guest Bio: https://www.ciotalknetwork.com/contributor/george-strawn/

More on this Episode: https://www.ciotalknetwork.com/getting-a-handle-on-user-driven-innovation/

More on Innovation: https://www.ciotalknetwork.com/topics/innovation/

More on Leadership: https://www.ciotalknetwork.com/topics/leadership/

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