Clicksuasion’s Pricing Matrix includes six pricing methodologies.
- Competitive Pricing
- Price Skimming
- Penetration Pricing
- Cost Plus
- Value-based Pricing
- Behavioral Pricing
Crystal Suetterlin hosts this episode and shares the advantages, disadvantages and the application of behavioral economics to each pricing strategy.
Popular Podcasts
United States of Kennedy
United States of Kennedy is a podcast about our cultural fascination with the Kennedy dynasty. Every week, hosts Lyra Smith and George Civeris go into one aspect of the Kennedy story.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.