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April 16, 2025 59 mins

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If you're juggling spreadsheets, Slack threads, and random Notion docs to keep your podcast on track—this episode is for you. Today, I’m joined by Fran and Taly Melo, co-founders of Northflow, a new project management platform built specifically for podcasters and creative teams. We explore how they’re developing a focused, no-fluff podcast production tool that helps simplify messy workflows, reduce tool overload, and organize everything from guest management to content planning.

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This conversation is a must-listen if you’re looking for a better podcast production—one where your pre-production process doesn’t slow down your publishing schedule or burn out your team. Northflow aims to be the central hub for podcasters, offering a smarter way to plan episodes, manage guests, and collaborate without bouncing between five different apps.

Taly shares how her deep love for podcasts led her to start solving the pre-production problem firsthand, while Fran takes us behind the scenes of how they built Northflow through user interviews, testing with agencies, and real-time creator feedback. We also dig into what it’s like to bootstrap a SaaS company while raising a family—and how podcast professionals are shaping the future of the product.

This episode dives into what makes Northflow different from other tools like Trello, Notion, and ClickUp, and how they’re planning to evolve it into a full-stack solution that includes pre-production, podcast production, and distribution.

🔑 What You’ll Learn:

  • Why traditional task managers fall short for podcasters
  • How Northflow is purpose-built for podcast production
  • Guest tracking and planning workflows that actually make sense
  • How Northflow fits into a scalable content creation workflow
  • Their future plans around AI, automation, and podcast discoverability
  • What makes Northflow part of a winning podcast marketing strategy

🛠️ Try Northflow:

Northflow is currently invite-only, but free to try. If you run a show or podcast agency, visit https://northflow.io to request access. They're onboarding new users weekly and iterating fast with real feedback from the podcasting community.

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