When James Tannenberger became CEO of SCI-REMC, his co-op ranked 17th out of 18 electric cooperatives in Southern Indiana for member satisfaction, with a score of just 68 out of 100. Eight years later, that score has climbed to 74 and continues rising.
In this episode, James shares the innovative strategies that transformed his co-op's relationship with its members, from deploying fiber-to-the-home technology that enables remote outage management to ditching expensive annual meetings in favor of connecting with members at county fairs complete with deep-fried Twinkies and "bunny hop" electrical safety demonstrations.
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