After talking to 30 brand designers, I discovered something wild: no one does brand strategy the same—and most of us are skipping the most important part. In this episode, I break down the real reason your brand might feel off, even if it looks polished. Spoiler: it’s not about the logo.
I’m sharing the invisible (but costly) mistakes people make when rebranding, why so many design processes lead to disappointment, and how you can build a brand that actually feels like you. Plus, I’m inviting you to my free workshop on April 15 where we’ll map out your brand strategy pyramid, fix your messaging, and bring the fun back to branding. If you're ready to rebrand with clarity, cohesion, and confidence—this one's for you.
In this episode, we discuss:
- What should I know before hiring a brand designer?
- Why does branding feel inconsistent across platforms?
- How can I create a cohesive brand experience?
- What is the brand strategy pyramid and why does it matter?
- Details about the How to Rebrand workshop on April 15
- Free Resource:
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Connect with Sam:
- Instagram: @growwith_sam
- Website: www.samanthafackler.com
- YouTube: @confessions-samantha-fackler
- Book a call with Sam
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