Hala Taha joins attorney Brittany Ratelle on the Creative Counsel podcast to share macro podcasting trends and reveal how Hala used battle-tested skills (and perseverance) to grow a 7-figure business podcast and podcasting agency from the ground up.
Hala Taha, dubbed the "The Podcast Princess," is the host of Young and Profiting (YAP) Podcast, frequently ranked as a #1 Education podcast across all apps. Hala is also the founder and CEO of YAP Media, a social media and podcast marketing agency for top podcasters, celebrities and CEOs. She is well-known for her engaged following and influence on Linkedin, and she landed the January 2021 cover of Podcast Magazine. Hala has interviewed star-studded guests from Matthew McConaughey to Seth Godin and her show was recently awarded as a 2022 Webby Honoree and is currently on track to bring in over $1M in revenue in advertising sponsorship deals in 2022.
In this episode, you'll hear:
What to do when your friends and family don't "get" what you're trying to do
Hala's exact LinkedIn re-targeting recipe
What is happening with podcasting, YouTube and long-form video
What a personal brand should be doing to elevate their offerings
How to overcome a scarcity mindset, especially in crowded fields
What you should (and shouldn't) be doing in your podcast journey
How to monetize your podcast (with ads and beyond!)
++++ MORE!
Connect with Hala:
Hala's Linkedin: https://www.linkedin.com/in/htaha/
Hala's Instagram: https://www.instagram.com/yapwithhala
Clubhouse: @halataha
Download my free legally legit workbook HERE that will guide you step-by-step on how to legalize your modern small business and get access to my newsletter with tips and tricks for growing your creative business.
Are you a podcaster?
If you interview guests, make sure you are using a GUEST RELEASE so you can repurpose all that awesome content (including on short-form video)
If you are ready to get monetized through sponsorships, make sure you have a legit agreement when the brand says "Yes!" to your pitch with a PODCAST SPONSORSHIP AGREEMENT, especially for 360-deals where you are leveraging other channels.
Interested in securing and protecting your own brand name? Chat with me, Attorney Brittany Ratelle about whether you are ready for a federal trademark registration to protect your brand assets.
Browse through my quick tips and tricks by connecting with me on Instagram @brittanyratelle!
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