Creatives Rule the World

Creatives Rule the World

This show is for creators who are done playing small, the ones who know their ideas aren’t just a passion… they’re a portal Here, we’re rewriting the rules of entrepreneurship. Forget cookie-cutter blueprints and burnout culture, I’m here to help you grow a business that feels good, pays well, and the kind of personal freedom that only comes when you’re brave enough to do things your own way. Through solo episodes and honest conversations with creative entrepreneurs, artists, and founders, I’ll give you the mindset shifts, marketing moves, and business tools you need to grow with clarity, flow, and profitability. You’ll learn how to build wealth on your terms, show up with confidence, and finally trust that you don’t have to choose between creativity and success, you get to have both. So if you’re ready to step into your next level, grow your income, and build a business that actually works for your life, you’re in the right place.

Episodes

May 29, 2025 32 secs

Welcome to Creatives Rule the World. Hosted by, Tracy Matthews — multi-7-figure entrepreneur,  visionary, and mentor to thousands of creative founders who’ve turned their ideas into profitable, purpose-driven companies.

She's helped thousands of creatives generate millions of dollars _ all by doing it my way… with creativity first. 

This show is for creators who are done playing small — the ones who know their ideas aren’t just ...

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What if I told you that the most successful entrepreneurs aren't the ones who hustle hardest, but the ones who master their energetic frequency? My guest Anna Lozano proved this when she scaled Love Powered Co from a kitchen table idea to a successful exit—but here's the plot twist: her biggest transformation happened AFTER she sold. Anna shares the raw truth about identity loss post-exit, why sitting in "the void&qu...

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Ready for real talk on friendship, love, and all the FEELS? In this juicy episode with my friends, Felicia Romero and Annette Oran, we rip off the Band-Aid on relationship triggers that keep us stuck! We're spilling ALL the tea about outgrowing friendships, healing those deep sister wounds, and what to do when your partner just won't level up with you.

We get vulnerable AF about abandonment issues (spoiler: we ALL have the...

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🌟 EXCITING REBRAND ALERT! 🌟 Welcome to the FIRST OFFICIAL episode of Creatives Rule the World - the evolution of my beloved Thrive by Design podcast! After 532 incredible episodes, I'm expanding beyond jewelry to embrace ALL creative entrepreneurs who are ready to step into their highest expression! In this heartfelt episode, I share why creativity sits at the top of Maslow's Hierarchy (hello, self-actualization!), the ...

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What would you do if you made $40,000 in just three hours? Former fashion editor Gia Wright used that mind-blowing success to fuel the biggest leap of her life - leaving everything behind to launch Social Anarchy, her rebellious fine jewelry line. In this raw and inspiring conversation, Gia reveals how she went from working in her husband's fitness business to creating a thriving by-appointment showroom in SoHo. She shares the...

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Discover why your network truly is your net worth as I chat with super-connector Selena Soo about her new book "Rich Relationships" and how to build authentic connections that can transform your business. In this episode, you'll learn the six circles of connection framework, why reciprocity is overrated, and how to become someone others naturally want to help. If you're trying to grow your jewelry business throu...

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Want to build the kind of passionate brand loyalty that has fans trading friendship bracelets like Swifties or being buried in branded caskets like Harley riders? In this episode, I sit down with certified master marketer Veronica Romney to uncover the game-changing framework of identity marketing - the secret weapon behind brands like Taylor Swift, Barbie, and Harley Davidson.

Veronica breaks down her four-step process to create un...

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Feeling overwhelmed by marketing your jewelry business? What if you could have a full marketing team at your fingertips without the hefty price tag? In this game-changing episode, I reveal how I've trained AI to become my secret weapon for creating magnetic content that sounds authentically human. Discover my exact process for programming AI to match your unique brand voice, write compelling emails that convert, and create soc...

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Are the new tariff policies keeping you up at night? In this episode, I break down exactly what the 2025 tariff changes mean for your jewelry business, how they might impact your pricing and sourcing, and most importantly, practical strategies to protect your margins without panicking.

I share my understanding of why these tariffs are being proposed, which countries and products will be most affected, and how smart jewelry brands ar...

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Imagine walking into a room with 300 women wearing pink skirts, all celebrating their unique paths to success! In this vibrant episode, my friend Renee Warren reveals how a clairvoyant vision at a dinner table blossomed into The Pink Skirt Project - a movement that's revolutionizing how female entrepreneurs define success on their own terms. With raw honesty and infectious energy, Renee shares her journey from PR agency owner ...

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If you've ever felt like your ideas aren't getting the traction they deserve, or you've struggled to build a team that truly gets your vision, this episode is about to change everything for you. I'm sitting down with my dear friend Jennifer Kem, a powerhouse entrepreneur, branding expert, and author of the new book "Unicorn Team."

Jen reveals her game-changing framework for building lean, powerful teams...

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Posting your heart out on Instagram but only getting likes and comments instead of sales? Let's fix that! In this episode, I'm bringing in my "video bestie" Stephanie Dorworth who's going to blow your mind with her approach to authentic video content that actually converts. We dive into Stephanie's incredible journey from analytical physical therapist to creative videography queen, and she shares exact...

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Hey creative souls! That feeling in your gut when you KNOW something needs to change in your business but can't quite put your finger on what? That's your magic talking! In this episode, I'm chatting with my amazing friend Darla LeDoux (chemical engineer turned transformation queen!) about tapping into your intuition to guide your next big move.

We dive into her mind-blowing Source Magic methodology and get real about...

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Ever feel like you've outgrown your business or creative identity? You're not alone! In this special feed drop from my conversation with Cathy Heller on her Abundant Ever After podcast, we get real about what it takes to reinvent yourself without burning everything to the ground. I open up about my own five reinventions, share why most people get stuck in the "what's next?" phase, and reveal my three-step f...

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"When was the last time you truly felt ALIVE in your business?" That's the question that sparked one of the most powerful conversations I've ever had on this podcast. My guest Chantelle Adams (speaking coach turned energy healer) left me in tears when she channeled my brand story LIVE on the show - revealing how abandoning my creativity as a teenager impacted my entire business journey! If you've been feeli...

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What if the challenges you're experiencing right now aren't roadblocks, but signs that expansion is right around the corner? In this episode, I explore why the discomfort you're feeling in your business might actually be the catalyst for your next level of growth. I share my personal journey of reinvention and break down the three critical phases of business expansion: desire, dissatisfaction, and certainty. If you&a...

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That moment when you feel a pull toward something greater, but can't quite put your finger on what's next? I've been there too. In this heart-to-heart conversation, I'm opening up about the transformational journey of reinvention and what happens when we listen to (or ignore) that quiet voice calling us to change. Drawing from my own experiences with pivots and transformations, I share the emotional and practica...

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"Tracy, I thought you were having an affair with someone else, but I realized you're having an affair on me with your business." Ouch! Those words from Jason hit me like a ton of bricks and almost ended our relationship. In this raw and personal episode, I'm getting super vulnerable about how ignoring my creative evolution led to burnout, depression, and nearly cost me the love I'd been waiting for my entir...

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Feeling that creative itch for something new? For many jewelry designers and creative entrepreneurs, there comes a point when your business just doesn't excite you anymore.

In this episode, I'm breaking down the 5 myths that keep us playing small instead of embracing our next evolution. Drawing from my experience reinventing my business five times, I'll share my proven framework for pivoting powerfully without sacrifi...

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Are you feeling stuck, burned out, or secretly dreaming of a business pivot but afraid to make the leap? As someone who's navigated five major business pivots over three decades, I'm sharing the real talk about when it's time to evolve your business and how to do it without burning everything down. Whether you're considering a slight pivot or a complete reinvention, I'll walk you through the signs it's...

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