Improve Your Listening & Communication for the Post-Pandemic World with Julian Treasure

In Episode #027 of CrisisCast 2020 | Julian Treasure

Julian Treasure is a five-time TED speaker and the Founder and Chairman of The Sound Agency, a world-leading audio brand consultation company offering a holistic approach to audio branding through a combination of creativity and skilled experience. As a sound and communications expert with over 30 years of experience in audio branding, advertising, and publishing, Julian has helped individuals and organizations improve their speaking and communication skills. His award-winning company has worked with some of the most recognized brands in the world, including Honda, Nokia, Walmart, and Harrods. Julian’s passion for sound and creating a brilliant audio experience stems from his background as a musician, playing with a variety of indie bands.

Julian joins me today from Orkney, Scotland to share how the COVID-19 pandemic has impacted his life on a personal and professional level. He shares how he has noticed organizations exploring and implementing technology and software, like Zoom, to maintain and improve their communications with their employees and customers. He discusses how video conferences differ from audio-only calls, in-person meetings, and live public events and the importance of understanding your listening audience when preparing for a live presentation online. He discusses why he believes technology has played a role in people’s relationship to music - and each other - and shares strategies we can use to strengthen our listening skills and improve our relationships. He also discusses why he believes our tolerance for sound and noise will change as we reenter the workforce and how the COVID-19 pandemic inspired him to help businesses and organizations use soothing sounds in the workplace as we approach a ‘new norm.’

“The access to consciousness is listening" — Julian Treasure

Discover

• How the COVID-19 pandemic has impacted Julian personally, professionally, and locally
• How the coronavirus has encouraged the workforce to explore new ways to communicate with employees and customers
• The benefits and drawbacks of video conference, audio-only calls, and in-person meetings
• Best practices when using video conferencing for live presentations
• The pros and cons of text-based communication versus verbal communication
• Why Julian believes music and sound is an incredibly important part of being human
• How technology has impacted our relationships
• Julian’s R.A.S.A method of improving your listening and communication skills
• Understanding the Irrelevant Sound Effect theory and why Julian believes people will be more sensitive to sound and noise in the post-pandemic world
• How Moodsonic is designed to assist organizations with helping their employees transition to the post-pandemic work environment

 

Resources Mentioned:

• Book:  Alone Together: Why We Expect More from Technology and Less from Each Other by Sherry Turkle

Connect with Julian Treasure:

• The Sound Agency
• Moodsonic
• Get Julian’s Free, Five-part video training on listening skills on his website: JulianTreasure.com
• Book: How to be Heard: Secrets for Powerful Speaking and Listening
• Book: Sound Business
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