Stability, SaaS and Amsterdam with Sander Den Boer

Today on Crisiscast2020 - I take you to Amsterdam for a chat with Sander Den Boer where lockdown seems to be fairly relaxed compared to the UK and much of the rest of the world. We talk, mental health, dog ownership, and SaaS - In case you were unaware - SaaS stands for Software as a Service. S think ‘apps’. Sander uses his skills to help the nerds behind these SaaS products sell their stuff to those who need it. So here’s my chat with my European neighbor Sander Den Boer.

My Guest:

I help SaaS companies finding new clients by writing website content, sales funnels, and emails that generate and convert leads and improves their brand recognition. 

I always strike a balance between being conversational whilst always using a professional tone.

I know what it takes to convince decision-makers that you can successfully help their company and its employees.

The principle is simple: show that your tools provide value, help people, and ultimately increase the company’s bottom line.

Getting the right tools is incredibly important in advancing any business. This is something I take to heart as I constantly learn new things about marketing, copywriting, and – in my spare time – making music.

Discover…

• A snapshot of life in Amsterdam in May 2020 • How SaaS companies are changing their marketing message • How businesses are tooling up for the future

 

Connect with Sander

Connect with Sander on LinkedIn Sander’s website

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