Dear Strategy
Are you a product manager or business leader who has questions about how to develop and implement successful product and business strategies? If so, then you’ve come to the right place! Dear Strategy is an award-winning blog and podcast dedicated to providing education and advice on the subjects of product strategy, business strategy, and business leadership. Brought to you by the experts at Strategy Generation Company, each episode features real-life questions and stories that are analyzed, explained, and turned into practical, real-world advice that you can take back and use directly on the job! Be sure to visit us at dearstrategy.net for more great content, including our free educational blog featuring over 130 highly informative articles!
Episodes
On this episode of Dear Strategy, Bob expands upon his 2 golden rules of small business success, starting with Rule #1. Tune in to hear tips on when, how, and why diligent follow-up should be...
On this episode of Dear Strategy, Bob gives us his two golden rules for small business success: 1) Practicing diligent follow-up, and 2) Never treat your customers like they are a burden.
On this episode of Dear Strategy, Bob responds to the idea that “all bets are off” when you begin executing your strategy.
On this episode of Dear Strategy, we discuss the definition of “value” in relation to developing strategic value propositions and implementing value-based pricing.
On this episode of Dear Strategy, we talk about the different methods that can be used for gathering the Voice of the Customer (VOC) and provide a structure for organizing those methods to optimize your customer insights.
On this episode of Dear Strategy, we talk about how so many companies are embracing Artificial Intelligence (AI) and whether it’s really such a good strategy to have your system run your company!
On this episode of Dear Strategy, we talk about how so many college graduates are ill-prepared by their educational institutions to enter the workforce – and how colleges should be paying more attention to this before somebody else d...
On this episode of Dear Strategy, we talk about some of the natural parallels between military strategy and business strategy and explore whether that analogy still works within a more modern business landscape.
On this episode of Dear Strategy, we talk about how political strategy correlates with product and business strategy, and why that can create a dangerous environment under the wrong circumstances. But don’t worry – despite the topic,...
On this episode of Dear Strategy, we talk about our new strategy framework, the latest direction for our podcast, and how strategic planning really works – especially in the face of unexpected events.
On this episode of Dear Strategy, we talk about the process of customer segmentation – discussing how it is defined, what it is used for, and how you can perform segmentation for your own strategic planning process.
Visit our Blog to read the full post that goes along with this episode.
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If you’re interested in strategy training or coaching for your busines...
On this episode of Dear Strategy, we talk about the concept of “strategic arrogance” – describing what it is, why it can be so dangerous, and how you can keep it out of your own strategic process.
Visit our Blog to read the full post that goes along with this episode.
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If you’re interested in strategy training or coaching for your business, please visit us ...
On this episode of Dear Strategy, we talk about the difference between a product strategy and a go-to-market plan, and why it’s important to have both of these key planning tools working together in harmony.
Key Takeaways:
- A product strategy and a go-to-market plan are two distinctly different, yet very much coordinated planning tools.
- A go-to-market plan is a dynamic and continuous plan that exists throughout a product’s enti...
On this episode of Dear Strategy, we talk about how you can align your product strategy to your corporate strategy, and why it’s so important to alert your company’s leaders when that alignment doesn’t quite exist.
Key Takeaways:
- If you are a corporate leader, make sure that your corporate strategy exists and is clearly communicated.
- If you are a product manager or business unit leader, make sure that you have a firm understan...
On this episode of Dear Strategy, we answer the following question…
Dear Strategy:
“What is the single most important common element that you see in successful strategy executions?”
*** We also share a very special announcement, related to this question, about the future strategy of our show! ***
Visit our Blog to read the full post that goes along with this episode.
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On this episode of Dear Strategy, we talk about the true value proposition of college. Given the outrageous prices, coupled with the fact that many students aren’t coming out of college with all the tools they need to be successful in their chosen fields of study, it’s hard to see how there is any real value proposition left here at all. And, yet, people keep paying. So what’s really going on here? We’ll talk it all through, from a...
On this episode of Dear Strategy, we answer the following question…
Dear Strategy:
“Is there a way to test your strategy prior to implementation?”
Visit our Blog to read the full post that goes along with this episode.
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If you’re interested in having Strategy Generation Company deliver a strategy workshop for your business, please visit us at https://strate...
On this episode of Dear Strategy, we analyze the practice of offering the same basic product across several different brands – especially when some of those brands are positioned as premium and some are – well – not! Is this a good strategy for companies to take, or is it something that will eventually backfire on them?
Visit our Blog to read the full post that goes along with this episode.
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On this episode of Dear Strategy, we answer the following question…
Dear Strategy:
“How can we measure the success of our strategy using some KPI other than orders? How do we learn from our failures?”
Visit our Blog to read the full post that goes along with this episode.
Subscribe to Our Mailing List to stay up to date on all the latest episodes.
If you’re interested in having Strategy Generation Company deliver a strategy worksho...
On this episode of Dear Strategy, we analyze the practice of turning almost everything into a subscription! We’ll talk about when this model works, when it doesn’t, and what the future looks like if companies keep trying to move their customers in this direction.
Visit our Blog to read the full post that goes along with this episode.
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If you’re interested i...
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