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January 15, 2025 28 mins

Scott Goodstein is the Founder and CEO of Catalyst Campaigns and a digital pioneer. The results from the 2024 election indicate that the ground game needs a fresh review of how volunteers can be better deployed and how to find trusted messengers for a political campaign. The traditional ward and precinct system built relationships with voters over time. What's the new face of field operations?

We talk about:

  • The history of door-knocking in political campaigns
  • Measuring the success of field operations
  • Political text abuses
  • Online fundraising traps
  • How the Trump campaign and supporting SuperPACs reached voters

#CatalystCampaigns #GroundGame #FieldOperations #Fundraising #PoliticalTexts #Voters #VoterOutreach

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