Selling an Ecommerce Business: Valuation, Deal Structure, and Legal Pitfalls To Avoid

Paul Rafelson is a Partner at Rafelson Law Firm, which focuses exclusively on ecommerce business concerns. With over 15 years of experience, he has in-depth knowledge of tax, litigation, and M&A legal matters and is regularly cited by the press when it comes to Amazon and ecommerce. The House Antitrust Committee used him as a primary resource in its report on Amazon’s business practices.

Before his private practice, Paul worked as an in-house attorney at Microsoft, Walmart, and General Electric. He is also a professor at Pace University School of Law in New York, where he teaches constitutional law on state taxation.

In this episode…

Most of the advice available for ecommerce businesses centers around building and growing the company. However, questions for entrepreneurs interested in selling and exiting remain, including what’s a fair price and what issues deserve special attention.

As an experienced ecommerce attorney, Paul Rafelson has extensive knowledge in the complex world of mergers and acquisitions. With many moving parts, the process of selling your business and having a successful exit needs special attention. Paul knows that having someone to help you navigate these matters is essential, especially for Amazon sellers. Having legal counsel at your side will help prevent a deal from going sideways and ensure you get the best return possible.

In this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual sits down with Paul Rafelson, Partner at Rafelson Law, to talk about selling an ecommerce or Amazon seller business. They go through the entire process, including appropriate expectations, how much you should receive upfront, considering economies of scale, and the legalities involved in selling your business.