ExpertCPG Commerce Podcast

ExpertCPG Commerce Podcast

The ExpertCPG Commerce Podcast is your go-to audio resource for mastering the Amazon marketplace. Join us on a journey into the heart of e-commerce, guided by the seasoned experts at ExpertCPG Commerce, a leading Amazon marketing agency passionate about fulfilling brand visions. Each episode is a blend of insightful conversations, actionable advice, and inspiring stories designed to empower brand builders, from seasoned founders to those just stepping into the vast world of Amazon. Whether you're a small startup or an established brand looking to expand your reach, this podcast is crafted for you. Dive deep into the mechanics of the CPG world with our series of expert interviews, where industry professionals share their insider knowledge on navigating the industry's complexities. Learn from the triumphs and challenges of founders who have made their mark in the food, beverage, and CPG sectors. Our deep dives into specific aspects of Amazon selling—from optimizing product listings to mastering FBA logistics—provide you with the tools to enhance discoverability, increase buyability, and manage your operations and inventory with finesse. Subscribe today so you never miss an episode!

Episodes

January 15, 2025 41 mins

Discover how Brilliant Fulfillment, led by Nancy Henger, helps CPG brands elevate their logistics game with innovative solutions, unmatched customer service, and industry expertise. From DTC and B2B shipping to navigating retail requirements, Nancy shares actionable insights every brand can use to optimize operations and scale effectively. Whether you're just starting on Amazon or looking to streamline fulfillment, thi...

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Discover how data-driven demand planning can transform your brand's growth. Ryan Moore, co-founder of Modus Planning, shares invaluable insights on optimizing supply chains, managing trade spend, and leveraging scalable systems to future-proof your business.

If you're ready to unlock new growth opportunities, visit www.expertcpg.com/audit for a free Amazon channel audit and actionable strategies.

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Dive into the inspiring journey of Mouth Party Caramel, a brand that turned a cherished family recipe into a beloved treat found in over 1,400 retail locations. Learn how they overcame challenges, scaled their manufacturing, and stayed true to their roots while growing nationwide.

Want to optimize your brand's Amazon presence? Visit www.expertcpg.com/audit to see how ExpertCPG can help you scale.

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Discover the keys to scaling your consumer product brand with insights from Korie Minkus, CEO of Rock Your Product. Korie shares her expertise on bridging the gap between DTC success and retail expansion, building strong partnerships, and optimizing product positioning for maximum growth. Don't miss this essential episode for brand owners looking to elevate their game.

Ready to uncover hidden opportunities and grow your Amazon sale...

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Discover the inspiring story of Shaz and Kiku, two sisters who launched Shaz & Kiks, a premium hair wellness brand rooted in their Indian heritage and Ayurvedic practices. From family traditions to navigating challenges in the beauty industry, this episode is a must-listen for brands interested in creating unique, value-driven products.

Ready to elevate your Amazon presence? Visit www.expertcpg.com/audit for a complimentary audit a...

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In this episode, Russ Taylor from Secure CPG shares crucial insights into the specialized insurance needs of CPG brands, including product recall, general liability, and cyber insurance. Learn how the right coverage can save your business from costly risks and help you scale confidently.

Ready to optimize your brand’s Amazon performance? Visit www.expertcpg.com/audit for a free audit and discover how Exper...

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Learn how to grow your brand in the grocery sector from industry veteran Jim Fish. Dive into key insights on navigating relationships with retailers and brokers, avoiding common pitfalls, and unlocking the full potential of your brand. If you're struggling with Amazon, let us show you exactly what you're missing—get a free audit at http://www.expertcpg.com/audit

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September 4, 2024 21 mins

Dive into a Q&A session packed with insights on maximizing your Amazon presence. From understanding ROAS and ACoS to leveraging Amazon Global Logistics and VCPM campaigns, this episode equips brands with the strategies they need to thrive. Perfect for CPG brands aiming to boost their Amazon sales.

Ready to see what you’re missing on Amazon? Get a free, no-obligation audit at https://www.expertcpg.com/audit to uncover growth opportu...

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In this episode, Kit Maxfield from Motherlode Copacking shares invaluable insights into the co-packing world, including what it takes to scale a brand successfully. Learn about key strategies for building strong relationships with co-packers, navigating industry challenges, and the importance of collaboration in ensuring long-term growth.

If you're ready to maximize your Amazon potential, don't miss the ch...

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Dive into the inspiring story of Honestly Cranberry with Mary Brazeau Brown. Learn how this unique brand grew from a family farm in Wisconsin to a successful business offering unsweetened dried cranberries. Discover the challenges and triumphs behind their innovative process.

Brands interested in optimizing their Amazon presence can get a full audit by visiting expertcpg.com/audit to unlock potential growth opportunities.

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Discover how Paul Kleinschmidt of Yeshi Foods turned a local favorite into a national brand. Learn about the challenges and triumphs of growing a business from scratch, and the unique story behind their gluten-free, vegan salad dressings. Don't miss these inspiring insights and actionable advice for brands looking to scale.

Ready to see what you're missing on Amazon? Visit http://www.expertcpg.com/audit fo...

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Discover how Coho Collective Kitchens supports food entrepreneurs by providing shared kitchen spaces and essential resources for growth. Learn from Amrit Maharaj's journey in creating a thriving business that helps brands scale efficiently. If you're ready to optimize your Amazon strategy, visit www.expertcpg.com/audit for a free audit.

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Discover how Kirsten Sandoval turned her passion for healthy cooking into Mesa DeVita, a nationally recognized brand. Learn her inspiring story, from self-taught chef to crafting unique sauces that bring innovation and convenience to your kitchen.

 

Want to unlock your brand's potential on Amazon? Visit http://www.expertcpg.com/audit for a free audit and discover hidden opportunities to grow your sales.

 

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July 10, 2024 5 mins

Unlock the secrets to maximizing your sales on Amazon with these five actionable tips. Discover how to enhance your customer journey, own your brand space, and optimize your product imagery for greater impact. Don't miss this must-listen episode for brands looking to elevate their Amazon game.

 

Visit http://www.expertcpg.com/audit to get your free account audit and uncover missed opportunities today!

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In this episode, we dive into Clavél Corporation's remarkable journey, from family business roots to nationwide success. Discover how their personal touch and face-to-face relationships have driven their brand forward on Amazon. Learn practical tips for maximizing your Amazon presence and driving sales growth.

Ready to unlock your brand’s potential on Amazon? Visit http://www.expertcpg.com/audit for a comp...

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Dive into the complexities and opportunities of the food service industry with Stephanie Lind from Elohi Strategic Advisors. Learn how food service can benefit your brand and why early planning is crucial for success. Don't miss out on strategies to maximize your reach beyond retail.

For a personalized Amazon account audit, visit http://www.expertcpg.com/audit and discover untapped opportunities for your brand.

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Join us as we dive into Tim Swindle’s entrepreneurial journey, from creating hit board games to launching Paddle Smash. Discover the highs and lows of bringing innovative products to market and valuable insights for brands looking to grow. Don't miss out on the strategies that can take your business to the next level!

 

Ready to elevate your brand on Amazon? Visit http://www.expertcpg.com/audit for a compl...

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Explore the journey of Reid Edgar, founder of TruNut and Spot, as he navigates the challenges and triumphs of the CPG world. Discover valuable insights on scaling your brand, the pitfalls of grocery retail, and the importance of focusing on profitable channels. Don't miss this episode for strategic growth tips!

 

For a personalized audit of your Amazon sales strategy, visit http://www.expertcpg.com/audit

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In this episode, we sit down with Mario Simonyan from ESQgo, an Amazon-centric law firm, to uncover how brands can resolve common legal challenges on Amazon. Discover actionable insights on account reinstatements, IP issues, and strategic growth. If you're looking to optimize your Amazon strategy, don't miss this conversation!

 

Want to see how we can help your brand? Visit www.expertcpg.com/audit for a co...

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Dive into the complexities of Amazon's fee structure and learn how to optimize your margins effectively. In this episode, we break down various fees, share practical examples, and offer strategic tips to help your brand thrive on Amazon. Don't miss out on these invaluable insights!

Take your Amazon sales to the next level with a free audit from ExpertCPG Commerce. Visit www.expertcpg.com/audit to see what you could be doing to maxi...

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