DecaMillionaire Decoded
No fluff. No theory. Just real conversations with real business owners doing real numbers. Hosted by entrepreneur and exit strategist Justin Goodbread, DecaMillionaire Decoded helps service-based business owners scale past $10 million in enterprise value. Each episode delivers hard-earned strategies, honest insights, and tactical advice from those who have built, scaled, and exited companies at a high level — and from experts who coach them. Through direct interviews and expert breakdowns, Justin walks listeners through the Relentless Framework: Foundation, Examination, Execution, Exit, and Freedom. Whether you're already generating 6- to 7-figures or building toward your own 8-figure breakthrough, DecaMillionaire Decoded will help you turn chaos into clarity—and frustration into freedom. New episodes drop every Monday and Thursday. Subscribe now and start scaling with clarity and confidence. While all the insights shared are for educational purposes, remember to seek advice from a professional regarding your unique circumstances. DecaMillionaire Decoded is a Financially Simple production.
Episodes
In this episode, Justin challenges the conventional notion of success and explores the often overlooked aspect of personal presence in the lives of business owners. He delves into the sacrifices many make in pursuit of wealth, revealing the importance of intentional connection with family over mere financial gain. Through heartfelt anecdotes and actionable steps, Jus...
In this episode, we explore the journey to becoming a DecaMillionaire with guest J.M. Ryerson. Join us as we uncover the importance of self, including strength, energy, love, and freedom, in scaling your business beyond $10 million. J.M. shares his personal experiences, insights on leadership, and actionable strategies to help service-based business owners thrive. Tu...
In this episode, we tackle the hidden barriers that prevent business owners from reaching their full potential. Join Justin as he shares powerful insights on breaking through that glass ceiling, emphasizing the importance of releasing control and letting go of past burdens. Discover how humility and courage can lead to true freedom and growth, and learn actionable st...
In this episode, we explore the reality of achieving success beyond the $10 million mark with our guest, Kyle Danner. Join Justin as he engages in a candid conversation about the challenges business owners face, the importance of mindset, and the critical role of people in scaling a business. Discover actionable insights and strategies to help you navigate the comple...
In this episode Justin shares the seven crucial mindset shifts that every aspiring Decamillionaire must embrace to break through barriers and achieve true financial freedom. From shifting from scarcity to stewardship, to moving from hustle to focus. Justin provides actionable insights and real conversations with successful business owners.
In this episode, we explore the journey to becoming a Deca Millionaire with Justin Goodbread as he shares his personal insights and experiences. Discover the importance of aligning your dreams with your purpose and how to overcome the internal resistance that can hinder your success. Justin discusses the transformative power of faith and the significance of persevera...
In this episode, Justin shares insights on the importance of self-care for business owners, emphasizing how protecting your personal time can lead to greater productivity and success. Discover how to manage your life both inside and outside the business, and learn about the critical steps to take in order to create a sustainable and fulfilling entrepreneurial journey...
In this episode, we explore the journey to achieving DecaMillionaire status with expert wealth advisor Jake Falcon. Join Justin and Jake as they discuss the essential strategies for scaling your business to over $10 million in enterprise value. Discover the importance of consistency, the value of mentorship, and the mindset needed to break through barriers.
In this episode, we uncover the critical distinctions between merely surviving in business and thriving as a Deca Millionaire. Justin shares insights on the importance of clarity, structure, and sustainable growth strategies. Discover why grit alone is not enough and how to shift from chaotic scaling to building a business that works for you.
In this episode, we explore the incredible journey of Eric Malka, an entrepreneur who transformed his life from being an illegal immigrant to successfully selling his brand to Procter & Gamble. Eric shares his experiences, the mindset that fueled his success, and the lessons learned from failures along the way.
In this episode, Justin shares insights on how clarity, rather than time, is the key to scaling your business beyond the $10 million mark. Drawing from his experiences and those of successful business owners, Justin emphasizes the importance of understanding your goals, identifying gaps, and focusing on the critical levers that drive growth.
In this episode, we explore the journey to becoming a Deca Millionaire with Alexis Sikorsky, a successful entrepreneur and consultant. Alexis shares his incredible story of scaling a banking software company from zero to 11 million in revenue, navigating the challenges of the 2008 financial crisis, and ultimately selling his company for a substantial profit. He discu...
In this episode, we challenge the misconceptions surrounding the sacrifices made by business owners in pursuit of success. Join Justin as he shares powerful insights from his conversation with Joe Strazzeri, emphasizing that the hard work and dedication of entrepreneurs often goes unnoticed. Discover how building a business can be an act of love for your family, even...
In this episode, we uncover the true essence of achieving DecaMillionaire status with guest Joe Strazzeri, a seasoned expert in guiding affluent business owners. Join Justin and Joe as they discuss the mindset, strategies, and critical questions that every aspiring DecaMillionaire must consider. This episode is packed with insights on wealth creation, family dynamics...
In this episode of DecaMillionaire Decoded, we delve into the journey of entrepreneurship with Jerome Myers, who shares his insights on achieving true fulfillment after exiting a business. Join Justin as he and Jerome discuss the common struggles founders face post-exit, the importance of purpose, and the frameworks for finding significance in life beyond business. D...
In this episode, we explore the journey to becoming a Deca Millionaire with expert Nik Agharkar. Discover the essential strategies for scaling your business beyond $10 million and learn how to navigate the complexities of tax planning, succession, and wealth creation. Join Justin Goodbread as he engages in a candid conversation about the mindset and actionable steps ...
In this episode, Justin shares insights from his conversation with turnaround advisor Paul Davis, emphasizing the importance of aligning inspiration with business goals. Discover why starting with 'why' may not be the best approach for business owners and how to focus on your divine calling instead.
Learn more about Relentless Value Coaching: https://www.
In this episode of Deca Millionaire Decoded, host Justin Goodbread sits down with Paul Davis, a seasoned turnaround advisor from Ireland. Together, they explore the journey of scaling a business beyond the $10 million mark, sharing invaluable insights and strategies that can help business owners achieve real growth and financial freedom. Paul discusses the importance...
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