Financially Simple Bizcast

Financially Simple Bizcast

Being a business owner can be a lonely profession, but that doesn’t mean you have to go it alone. Our coaches and financial experts will walk you through the topics we small business owners need to navigate today’s challenging business climate - planning, leadership, marketing, sales, people management, operations, finance and legal, and much, much more. Don’t forget to subscribe.

Episodes

May 23, 2022 11 min
What is wealth to you? Is it happy relationships with friends and family? Or, like Virgil, do you think that wealth is health? What about financial wealth? For so many people, the idea of financial wealth is something mystical—something that belongs to fantasy. But I genuinely believe that wealth is a game and, if we can teach people how to play it, it can be easier, less intimidating, and more enjoyable.

In this episode, I discuss...

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The role of video in our everyday lives has become more and more prominent. In fact, Business Insider has observed an unprecedented growth in digital video viewership between 2019 and 2020. Yet, despite this rapid increase in viewers, we small business owners don’t really tap into the power of video in marketing. I believe that if we took the time and energy to create video-based assets for marketing our businesses, we could drasti...

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May 9, 2022 17 min
If you’re like me, you spent 90% of your time speaking face-to-face and engaging with clients and groups of people before Covid-19. When the pandemic hit, my world changed. I, like many business owners, had to transition from doing in-person communication to interacting with clients and other people through the phone or video conferencing. But if a business owner isn’t using all the video capabilities an app has, they’re missing ou...

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David DeCelle is the President of Model FA, a community for financial advisors to come together to learn about sales, marketing, and business development from experts and other financial advisors. David and his team at Model FA are dedicated to empowering financial advisors by helping them build the practice that they envision. Before becoming President of Model FA, David was a financial advisor himself and served as the Director a...

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April 25, 2022 22 min

We business owners are a unique breed. In addition to the many plates we spin and the responsibilities we have, we want to see our businesses move forward. And, whether you realize it or not, we have a destructive habit that, if left unchecked, can undermine our dreams, our team, and our vision—and that habit is self-sabotage. In this episode, I discuss what self-sabotage is, why it happens, how to identify it, and how to limit it....

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April 18, 2022 23 min
I’ve been in the business game for over 30 years, and in that time, I’ve helped many business owners sell or buy businesses (I also wrote The Ultimate Sale and Your Baby’s Ugly to tell the tale). However, it’s one thing to write about an event and another to go through it yourself; so, when I sold my companies, I was reminded of the key principles all business owners need to consider when preparing for great business change—whether...

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Patrick Brewer is the President and Chief Marketing Officer of WealthSource, a company dedicated to helping financial advisors thrive with business resources and innovative solutions. He is also the founder of the Model FA family of companies that supports financial advisors in growing sustainable businesses. An entrepreneur and speaker, Patrick is passionate about helping advisors and the people they serve realize their full poten...

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April 4, 2022 26 min
“If you had limited time and resources, what would you do tomorrow that you’re not doing today?” This is a question I’ve thought a lot about since 2021—a time when my wife and our family experienced severe ups and downs that had us reevaluating what’s truly important to us. As we evaluated what mattered the most to us, one word kept coming back to me: “impact.” It has always been my mission to share knowledge and help people reach ...

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Throughout my career as a business owner and entrepreneur, I’ve had several people ask me why I put myself through this. Some naysayers have even blatantly told me that I’ll never make it. Whether you’re a seasoned business person or an aspiring entrepreneur, you’ve probably had someone tell you the same things. But, in the world of entrepreneurship, you’ll need to learn to put your earplugs on and keep working—because here, attitu...

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In episode 403 of Financially Simple, Justin looks at how your attitude as a business owner can determine your business’s success.

The mindset of a business owner and how they approach their dealings with their clients and suppliers will ultimately set them up for success or failure. In this episode, Justin considers the meaning of success to an individual business owner, and how that can influence their dealing with others as well...

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In episode 402 of Financially Simple, Justin considers the emotional and psychological impact that selling a Business can have on the Owner.

You’ve devoted a chunk of your life to building a successful business, and now you’re ready to sell it - but are you, personally, prepared for the mental shocks to come? In this episode, Justin looks at what it is like to sell a business from the emotional and psychological side of things - th...

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In episode 401 of Financially Simple, Justin lists some of the obstacles that might impede the closing of a sale.

You’re selling your business, you’ve got an interested Buyer, so far so good - except for the other things that still need to be overcome, such as having both parties' legal counsel agree, the banks that are financing the business approve the deal, and your employees and customers are as happy about the sale as you ...

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In episode 400 of Financially Simple, Justin looks at how a Business Owner can map the Sales Process of their Business so that they can easily step away from it.

As a Business Owner, being able to step away from your business and have it continue to run smoothly is key to making the business sellable as the processes are transferable and scalable. In this episode, Justin goes over the process of extracting yourself from the Sales P...

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February 21, 2022 19 min

In episode 399 of Financially Simple, Justin goes over the different types of criteria that a Business Owner can use to define their Perfect Persona.

A "perfect" buyer persona is a business's ideal client, the type of person or company that best suits the services that that business provides and aligns to the same values. In this episode, Justin looks at the various principles and methods of defining your ideal client.

...

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In episode 398 of Financially Simple, Justin concludes his review of what a Buyer will consider when looking for a business to purchase.

Potential buyers that are considering purchasing your business will look at your assets - from the location, structure, and physical assets, to the intangible as well as potential liabilities such as OHSA regulations. In this episode, Justin considers the tangible and intangible assets, and legal ...

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In episode 397 of Financially Simple, Justin expands on the business sale prices through the eyes of the Buyer, looking at the relationship side of things.

A potential buyer of your business is going to evaluate your company on a number of criteria, including the relationships that you have in place with your existing clients, vendors, and your employees. In this episode, Justin goes over these relationships and explains how each c...

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In episode 396 of Financially Simple, Justin begins to examine the flip side of the coin - what do prospective buyers see when they look at your business as they consider its worth.

As the owner of a business, you know your company the ins and outs, the team and processes that you have in place - but have you considered what a buyer sees from the outside looking in? In this episode, Justin goes over some key points that a business ...

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In episode 395 of Financially Simple, Justin explains how you can analyze your business’s performance year-on-year using five simple Key Ratios.

A Key Ratio uses your business’s financial data and compares the information to another data set to help determine the state of the company’s finances and more. In this episode, Justin explains the five Key Ratios that you should be using to measure your business growth path from one year ...

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In episode 394 of Financially Simple, Justin takes a moment to go over what you as a business owner can do to try to prepare for the next financial crisis.

National and global catastrophes that happen unexpectedly, such as the current COVID-19 pandemic or even the 2008 financial crisis can make or break a business. In this episode, Justin goes over nine ways to help you protect your business and yourself during troubling times and ...

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January 10, 2022 47 min

In episode 393 of Financially Simple, Justin talks to author Les McKeown about Predictable Success. Can the success of a business be predicted with any certainty, and if so what are the indicators or paths that can be followed to measure the progress of the business? In this episode, Justin and Les discuss Les’s book Predictable Success, and cover the broad strokes of the path and indicators that Les has discovered in his many year...

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