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August 7, 2025 18 mins

In this solo episode, Estelle Erasmus recaps her experience at the 2025 U.S. Book Show, where over 800 publishing professionals gathered at the New York Academy of Medicine. Drawing on her 30+ years in the industry, Estelle brings her insider lens to the conversations shaping the future of writing. 

She shares intel from panels with top executives like Jonathan Karp (CEO of Simon & Schuster) and David Shelley (CEO of Hachette Book Group), along with her own sharp insights about what’s shifting in the publishing landscape—from AI disruption to author platform evolution.

In this episode:

  • Why publishing with the Big Five isn’t as easy as it used to be—and how they are supporting indie presses in an unlikely area [1:54]

  • Why human instinct and editorial intuition still matter— even in an algorithm-driven industry [9:07]

  • Why mentorship, networking, and in-person collaboration matter more than ever for young professionals [10:27]

  • Smart ways authors can grow  their platform beyond social media: (think: newsletters, blogs, and thought leadership) [14:32]

 

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#141 Estelle’s Edge On How AI is Disrupting Content Marketing

https://estelleserasmus.com/141-solo-episode-estelles-edge-on-how-ai-is-disrupting-content-marketing/

 

#119 Estelle’s Edge on Steering Through the Publishing Gauntlet

https://estelleserasmus.com/119-solo-episode-estelles-edge-on-steering-through-the-publishing-gauntlet/

 

#90 Estelle’s Edge on the U.S. Book Show 2024

https://estelleserasmus.com/90-bonus-episode-estelles-edge-on-the-u-s-book-show-2024/

Get More from Estelle:

📬 Newsletter + FREE Pitching Guide
Find out more about this episode and get Estelle’s free pitching guide when you sign up for her newsletter: https://estelleserasmus.com/podcast

🎤 TEDx Talk: How to Get Noticed in Your Writing and Beyond
Estelle blends personal storytelling with actionable strategies for standing out—starting with a chaotic moment involving Thomas the Tank Engine.
📺 Watch, comment, and share

And check out episode #145 Where I talk about how to shape  a TEDx Talk, in the first of several episodes related to my Talk

About Estelle:

Estelle Erasmus is an award-winning journalist, author of Writing That Gets Noticed (named a “Best Book for Writers” by Poets & Writers), and host of Freelance Writing Direct—2025 Podcast of the Year (Education), American Writing Awards. A Contributing Editor for Writer’s Digest and adjunct professor at NYU, her work has appeared in The New York Times, The Washington Post, WIRED, PBS/Next Avenue, The Independent, and AARP: The Magazine. She’s served as editor-in-chief of five national magazines.

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