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March 14, 2025 12 mins

Ever feel like you’re working twice as hard as you did in corporate—but still not making the money you deserve? If you’re nodding along, this episode is for YOU. 


I’m diving into the biggest shift you need to make to start landing high-ticket opportunities with ease. Spoiler alert: it’s NOT about working harder—it’s about working smarter (and leveraging LinkedIn & PR to do the heavy lifting for you).


If you’re tired of hustling for every dollar, constantly launching, or feeling like you have to be “everywhere” to make an impact—breathe easy. There’s a better way. A way that brings in premium clients, lucrative deals, and major media opportunities—without burnout.

 

#GoodGirlsGetRich 

We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.

 

Episode Highlights:

  • The BIGGEST mistake women entrepreneurs make when pricing their services (and why you’re probably undercharging!)
  • Why low-ticket offers keep you stuck in hustle mode—and how to shift into high-ticket success
  • How to position yourself as the go-to expert on LinkedIn—without posting 24/7
  • The She’s LinkedUp method for attracting high-ticket opportunities—without chasing clients
  • How PR and media visibility can help you land speaking gigs, board seats, and premium clients
  • The simple strategy my clients use to reduce hustle, increase profits, and finally create ease in their business

High-Ticket Success Starts with Positioning—Not Hustling
Too many women spend way too much time focusing on selling low-ticket offers, thinking they need volume to be profitable. But the real secret? Premium, high-ticket opportunities change EVERYTHING.

  • It’s NOT about overcharging—it’s about creating transformational offers that allow you to deliver massive value without burning out.
  • It’s NOT about working harder—it’s about attracting the right opportunities that pay you what you’re worth.
  • It’s NOT about constantly launching—it’s about building relationships that lead to premium clients, speaking gigs, and high-profile media features.

The shift starts when you package your expertise into premium services that position you as a high-level consultant, strategist, or advisor—not just another service provider.

And guess where most high-ticket deals happen? Not on Instagram. Not in your email list.

They happen on LinkedIn.

Why LinkedIn is the #1 Platform for High-Ticket Opportunities
Most people think LinkedIn is just for job seekers. But here’s the truth:

LinkedIn is the most powerful networking tool for high-ticket deals, premium collaborations, and thought leadership.

If you’re an entrepreneur, coach, consultant, or expert looking to:

  • Land $10K+ contracts instead of chasing $100 sales
  • Attract decision-makers and top-tier clients—instead of cold pitching and hoping for the best
  • Get referrals, board seats, and speaking opportunities—without posting content every day

Then it’s time to make LinkedIn your secret weapon.

FACT: The biggest opportunities don’t come from random social media posts. They come from relationships. And LinkedIn is the BEST place to build those relationships with the RIGHT people.

In She’s LinkedUp, I show you exactly how to:

  • Optimize your LinkedIn profile so high-t
Mark as Played
Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Unknown (00:00):
Karen,

Karen Yankovich (00:10):
hello and welcome to the good girls get
rich podcast. I'm your host,Karen Yankovich, and this is the
place where we talk aboutbuilding wealth, impact and ease
into your life as a womanentrepreneur or career owner or
business professional, if youare tired of hustling for every
single dollar, today's episodeis for you. And you know, I
remember somebody said to me onetime, you know when, when I had

(00:30):
a paycheck, you wake up onFriday and there's money in the
bank, right? And yes, you earnedit. You worked for it. But as an
entrepreneur, sometimes you feellike you have to actually, and
it's probably true that you haveto earn every single dollar,
right? You have to bring inevery single dollar. So it could
feel like a hustle. It couldfeel like a hustle. And I am so
anti hustle. I am breaking downin this episode, the new

(00:51):
approach, the one that's workingright now for women like you.
We're talking about how toattract high ticket
opportunities without burnout.That's what we're talking about
today. She's linked up opensagain in March. We're going to
be walking you through thisexact strategy. So if you want
Early Access, DM me on LinkedInor Instagram ready and let me
know, and I'll get you somedetails. And for now, let's get

(01:12):
into it here on the podcast. Soone of the first things we do in
our she's linked up program iswe

Unknown (01:19):
help you create a high ticket opportunity,

Karen Yankovich (01:23):
and it's different for everyone. We've
had people that wanted spots onboards of directors. We've had
people that wanted high ticketclients. We've had people that
wanted to sell their business,right like so what is a high
ticket opportunity? It's notthat I think that you should
never have low ticket offers,but so often, I find that
there's so much focus on the lowticket offers that the high

(01:45):
ticket offers don't happen. Sowhat I want you to do, what we
do, is we help you reframe theway you look at your offers, and
we focus on the highest ticketopportunities, and we let
business trickle down to thelower cost services. Right? Does
that make sense? So we need youto just, I'm not. And again, you
know, I've said this in thisseries. This is, I think, the
third in the series of specialepisodes that we've got out for

(02:08):
you here on the good girls getrich. And we've said this, I've
said this a few times. I'm notlooking for you to overcharge.
It is not about overcharging.It's about having enough of a
budget to over deliver whereeverybody is so unbelievably
thrilled and happy at the end ofthe end of the engagement,
right? So what you need to do isyou need to kind of package your
expertise into those premium,transformational offers, right?

(02:29):
If it's you again, you'relooking to get hired somewhere,
or you're looking to get apromotion, then we're looking to
position you as that, and we'regoing to talk more about what
that looks like in this. This istruly one of the first things we
focus on. And she's linked upbecause and you know, we have
live group sessions. And I lovewhen I get an opportunity on
these sessions to brainstormwith you on what those

(02:52):
opportunities are. It's one ofmy favorite things to do is to
help you create your high ticketoffer. And you know, it's about
getting you out of your head. Ittruly is about getting around
her head, because it makes sucha big difference. And I think I
mentioned on the last episode ofthis, if you haven't listened,
you need to go back and listen.You know, a client that we
doubled and tripled in more thanthat by the end of one

(03:14):
conversation about this, right?And it was by the time we were
done. It was such a huge win,win, win, and she needed to get
less clients who wasn't hustlingas much, right? Reduce the
hustle, build in the ease.That's what we're looking for
around here. This is what youneed to do if you want to work
less and earn more. There is notwo ways about it, unless you're
Walmart and you're going to sella billion of something. It's not

(03:35):
going to you're not going to hitthe numbers you want with those
low ticket offers, at least notupfront, at least not up front.
I mean, there's strategies, andthere's people that teach that,
and I don't want to dis that,it's not my expertise, right?
But I know that there's ways todo that, but it is the hard way.
It is the hard way. You need tohave a lot of ad budget and a
lot of patients. You can gethigh ticket, you know, contracts

(03:57):
signed within a day or two. AndI've seen it happen. It happens.
It's happened to me and ithappens to my clients
consistently, right? So it just,it's just, I'm not saying don't
do those things. Make sure youhave one of these high ticket
opportunities in your backpocket so it's always available
to you. And then, right? We needto go back to LinkedIn, because
when I ask people where they getmost of their opportunities from

(04:18):
the biggest opportunitiesthey've gotten, almost always
they say, well, it was from areferral, right? Well, where do
referrals happen? They happenwhen you network, they happen
when you talk to people. Theyhappen when you meet people.
Where does that happen? Ding,ding, ding, ding, LinkedIn,
right, LinkedIn. And thebeautiful thing about LinkedIn
as a relationship platform isyou don't need to post three
times a day. You don't even needto post every day, right? I do

(04:40):
want you to be in the wallconsistently, but it isn't about
the Remember, we're reducing thehustle so you don't have to have
a billion posts on the regularbasis. You just need a profile
that positioned you as theexpert, as the influencer, as
the person with the expertisethat we know you have and you
know you have. Of, right? Youneed to build, you need to then

(05:02):
use LinkedIn to be building realrelationships with decision
makers, not you know, it's notabout talking to 100 people and
hoping something sticks. It'sabout creating a strategy that
gets you on the phone with thepeople that can say yes
consistently and simply not amillion times a week, one or two
times a week, maybe three timesa week, right? It's it can be

(05:24):
simple. And again, these are allthe things we teach you how to
do step by step in our she'slinked up program, which has
been completely reimagined for2025 so I'm so excited. I'm so
excited about this. I can't eventell you, you know we've heard
right? It's not about what youknow. It's about who you know.
We've heard these things. You'rethe sum of the five people you
hang out with, please put yourfocus there. It's where the
opportunities are. And I canhelp you do this. Here's the

(05:47):
last thing I want to talk abouton this show. This is gonna be a
quick one. Visibility is nonnegotiable. It's non negotiable
you in this world we live in, ifyou are not standing out, you're
invisible, and you are not goingto get clients if you're
invisible. Now, when I sayvisibility again, remember, this
is the low pressure, nostruggle, no hustle, visibility.

(06:10):
But that's why we focus on mediaopportunities, because I get to
in front of one to many, right?You're not hustling like let's
think about this. Think aboutthis. If you've got a great talk
and you want to get in front ofa room of 100 people. You can
hustle to put 100 people in thatroom, or you can let somebody
else bring the 100 people tothat room, and you just stand in
front of the room and talk.That's the she's linked up way,
right? That's the way that webring in the ease into your life

(06:33):
and in your business. So withimmediate opportunities. When we
teach you how to get these mediaopportunities, it's about
letting other people put you onthose stages, put those the
microphone in front of you, andget you in front of their
audience of 100 1000 10,000 amillion people. I mean, we've
had people featured in just thebiggest news outlets on the
planet, right? It can be you andit it doesn't those are not

(06:56):
people that were likesuperstars. There were people
that you know, maybe had neverhad media before, and then we're
featuring on NBC the next week.Right? This happens so
consistently, so consistently.When you're in the press, people
see you as the authority. Youborrow the credibility of the
media outlet that's featuringyou, right? So it's not just you
telling everybody that you'rereally good at this stuff. It's
other people saying you need tolisten to Karen. She really

(07:19):
knows her stuff, right? This ishow this works. This is how this
works. And you stop trying toyou're not convincing people all
the time that you're that theyneed to buy from you, or that
they need to join your program,or that they need to hire you to
do something. You're attracting,attracting it that magnetic
quality, which is priceless inyour business and in your

(07:42):
career, that meant peoplereaching out to you, people
seeking you out. That's what wewant for you. And that's again,
that's the she's linked up way.We like I love it when I start
to see people's magnetsstrengthening, I'm like, you see
that? Do you see that? That'syour magnet, right? That's what
we want. We want you to be outthere in a simple way, but
getting in front of theseaudiences that position you as
an influencer, build yourcredibility and change your life

(08:06):
and your career forever. And Ido not say that lightly, right?
I think about, you know, oh mygosh. I think about so many
people, but I think about one ofmy clients who was a realtor on
the West Coast and saw anarticle written by somebody on
NBC News, right, and justcommented on it, right? Had a
great LinkedIn profile, right?We want to make sure you have a
great LinkedIn profile, becauseyou need to look credible. So

(08:28):
had a great LinkedIn profile.And by the way, you know, she
has LinkedIn program, we writeyour LinkedIn profile for you.
You never have to do that again.But putting that aside, you had
a great LinkedIn profile, butthen reached out because I saw
an article about, you know,housing prices or something, I
don't know, something that thisone engaged with the journalist,
which is what we teach you howto do, tagged the journalists in
a couple different places, andsaid, and then connected with

(08:50):
the journalist on LinkedIn andsaid, Hey, I just, I love this
article that you just wrote.And, you know, maybe, maybe you
saw I tagged you in a coupleplaces. I shared it with my
audience, right? So thejournalist, of course,
loves this. This is what we thisis what we want us in the media,
right? We, we, I want you toshare this podcast. I want you
to tell me you liked it. I wantyou to share it. It helps me so
much when you do that. So ofcourse, that's the same, even if

(09:12):
it's NBC, even if you're Oprah,right? So a week later, the
journalist then reached out tomy client and said, Hey, I'm
writing another article. Can Iask you a couple questions
turning to a full page articleon NBC news.com just the only
person quoted was my client seenby, I think 65 million people
see NBC, right? But here's thething, it's not just that

(09:33):
somebody heard about my client,you know, in Texas and now is
buying a house and on the WestCoast, right? It's not about
that. It's about my client beingable to take that article and
focus, feature it, share it,take it with them on listing
appointments, so that they cansay, hey, when I was NBC News's
housing price specialist, right?That's the credibility and the
authority that none of it thecompetitors had, right? These

(09:55):
are the kinds of things thathappen when you make this shift,
and it happens that. That fastit happened for this client in a
week. Thinking about another oneof my clients, who has been was
struggling for years, wrotebooks on the topic that she's an
expert in, and was strugglingfor years to to really monetize
right? She She was really goodat what she does, but she was
really struggling to monetizewhat she did. And before she

(10:18):
even finished our 12 weekprogram, she was getting asked
to speak on panels, like on, youknow, on virtual events with
some of the people that she hasbeen looking up to for years,
she was now positioned as a peerof the most influential people
in her industry. Right? This canhappen the when you shift the
way you show up, when you shiftyour mindset, and you step into

(10:40):
thinking things from that highervibe level. Okay, that's what I
want for you. That is what we doaround here, and that's what I
want for you. So I hope thatthis makes sense for you. I hope
you understand what we'retalking about here. You know, if
you're ready to start to createa really lucrative career, life
changing, generational wealth,type money in your career, in

(11:03):
business, without the hustle,without the hustle, I want you
inside. She's linked up. Okay,our doors are opening in March
2025 we've completely revampedthis program. I would love to
talk to you about it, so just DMme on LinkedIn or Instagram that
I'm ready, and I'll get you thedetails. This is, again, no
hustle, no pressure. If you'reinterested, let me know. I'll

(11:23):
get you the details, becausewe've got some really cool stuff
for you in this new, newlyredesigned version of this
program. So if this episoderesonated with you, and you
think you've got an audience ofpeople that it might resonate
with, and you know, I'd love foryou to share this episode with
your networks, right? It helpstag me so that I can see it, so

(11:43):
that I can share it again andget you that visibility that
you're kind enough to get meright. So share it with your
friends. Share it with yournetwork. You know, this is how
we lift each other up, and thisis that high vibe relationship
build your business with ease,vibe that we go for around here.
It really can change everythingfor you. So if you're ready for
that next level, don't forgetall you gotta do is DM. Gotta do
is DM me that you're ready, andI am here to help you build that

(12:07):
lucrative career together. I'llsee you in a couple days with
another episode you.
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