A show dedicated to accountants and bookkeepers who are looking to grow their practice.
Most of the time, people buy based on emotion and not on logic. You have to understand the emotions that make people buy. The companies that know their emotional formulas are doing way better than those who are guessing on it.
In this episode, Brian Gregory shares what the personality of business means and why it is important. He also discusses the ADMANITY? Protocol and how it can help any accounting business by showing them how t...
In this episode, Tom Hine shares some typical deal structures or multiples that accounting firms are paying to acquire other accounting firms. He also shares what percentage of accounting firms are doing investment planning and wealth management.
In this episode, Catherine Morgan shares how understanding our relationship with money is the key to unlocking income ceilings that prevent you from growing profits in your business.
She also discusses why financial education is not the answer to financial poverty, how our clients really make decisions with their money, and why financial coaching could be the future of your value add proposition.
In this episode, David Lorenzo talks about why networking is the “fool’s gold” of marketing, how to get new clients with no marketing budget, and how marketing a service-based business is different from marketing a product-based business.
David also shares the one question people need to ask to close a deal in 60 seconds.
In this episode, Profit First Professional Coach Rocky Lalvani discusses how to use podcasts as marketing system. Get prospects to listen to you, start to love you, and want to work with you even before you ever meet them!
Rocky also shares how he has used the principles of Profit First to build wealth over the past 30 years.
In this episode, guest Amira Alvarez shares how to forge authentic, mutually-beneficial connections which can help you achieve your personal and professional goals using The Impression of Increase. She also talks about some of the key things you need to make a quantum leap in your career, revenue, income, or impact.
In this episode, Andrew Jordon talks about the regular cadence of accountants' conversations with clients. He also discusses valuing advisors' conversations with clients and how those firms which have been forced to go remote have managed, as well as the future of small accounting firms in a digital world.
In this episode, Rob Brown shares how to build your practice when time is working against you not only during this pandemic but also with the rise of Artificial Intelligence.
During the pandemic, professional firms all over the world have lost revenues, clients, staff and opportunities. Pipelines of new business have been lost. New client conversations have been sidelined or cancelled. Growth and recovery will only happen if firms ...
Moshe Amsel discusses in this episode how the market shifts: Is the shift incremental and slow - even though it's constant - and therefore unnoticeable, or do we see it as big burning blips where we know when it's time to change?
He also shares in this episode what he did at the start of the pandemic to help the industry he serves and how he recognized the underlying challenges in the industry before the pandem...
In this episode, Megan Hale shares that a successful affiliate course launch is led by delivering high value, showing up as if your audience is already a paying client, and generating buzz or celebrating a huge milestone. She also points out what she would have done differently to have even bigger results.
Listen to this podcast to learn more on how to build an attractive affiliate program that gets people excited and involved!
Mark Coudray is a Mastery Profit First Professional and a well-known business coach recognized for some pretty remarkable profitability results for his clients. In this episode, Mark shares his perspective on why so many small businesses struggle with profitability. He also explains the difference between Financial and Managerial Accounting and the use of Activity Based Accounting.
Mark Coudray elaborates on the main topic in this ...
In this episode with Michael Roderick, we learn how to get people talking about you and your ideas - in a good and positive way! - when you're not in the room through these five points:
Pineapple Consulting Firm, owned by Jack Tompkins, helps analyze and visualize data for small business owners that don't have the resources to easily dive into their numbers. Jack shares in this episode the pros and cons of visual dashboards as well as the following points:
Many accountants are working silly hours but for insufficient reward, believing it’s the only way, straining relationships at home, their health & their lifestyle and STILL not serving their clients in the way they need to be served. DON’T be one of them – discover a much better and simpler way.
Shane will share 3 steps of a proven roadmap that has transformed the lives and businesses of thousands of accountants from all over t...
Helping you grow your business audience by starting with great business development habits is what Mo Bunnell shares in this episode. Creating a system on business development and focusing on what works to get results will be a great help to the audience or client. Business development is a learnable skill and can be done, even when you’re busy. All we need is a system.
Craig Minter has a strong awareness that cash flow is the number one issue facing most small businesses. And therefore shows the clients he works with how simple cash flow management can be, how they can feel in control of their cash flow at all times, and the freedom they can create with the increasing profits that result.
Tax liability payments are a major source of cash outflow in a profitable business...unless you know how to mitigate tax liabilities without sacrificing profits. In this episode, Joshua Massoud shares how you can improve your clients' cash flow by helping them leverage tax credits and incentives.Corporate Partners
Helping your clients run their businesses better doesn't have to be hard. In fact, a simplified approach is usually the best. In this episode, Darren Cioffi shares the insights that led him to create My Prosperity Tree, the approach he takes with his clients to provide unparalleled accounting and business advisory services.Corporate Partners
You know you need to market and sell in order to stay in business, but how can you do that without being salesy or manipulative? With mar-care-ting! Today's guest, Ariel Averbuch, shares the Mar-care-ting method he developed and how he has used it to help thousands of business owners discover a different way to market their businesses easily and effectively.
Does implementing advisory services and scaling them in your large accounting firm seem like an insurmountable challenge? Does getting buy-in from your partners seem impossible? In this episode, Lee Manning shares the steps his large firm, Raffingers, has taken to scale and truly make an impact on the lives of their team and their clients.
If you can never get enough true crime... Congratulations, you’ve found your people.
This is what the news should sound like. The biggest stories of our time, told by the best journalists in the world. Hosted by Michael Barbaro. Twenty minutes a day, five days a week, ready by 6 a.m.
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations.