Growth Powered by FareHarbor

Join host Rebekah Costley for a special International Women’s Day edition of Growth Powered by FareHarbor, where we celebrate the resilience, innovation, and success of women entrepreneurs in the tourism industry.

In this episode, five inspiring women share their entrepreneurial journeys, challenges they've overcome, and strategies for success—from running food tours in Puerto Rico to leading adventure tourism businesses in Austral...

This episode is #incredible. Rebekah chats with co-founder Lia Garcia of Louisville Food Tours, about her journey from travel blogging to running a successful food tour business. Leah shares how she used SEO, influencer marketing, and affiliate programs to increase visibility and drive sales. Leah also discusses in detail the power of authentic storytelling and using it to build meaningful partnerships with local businesses to grow...

We’re bringing you authentic stories from Spark 2024 in New Orleans in this episode! Join clients from diverse industries like Best Cabo Yachts, Cajun Food Tours, Navajo Tours Direct (and more!) as they share how FareHarbor has helped streamline their operations and boost bookings. From enhancing the customer experience to utilizing powerful features like FareHarbor Dock and our affiliate tools, these tour operators re...

Rebekah sits down with FareHarbor’s CEO, Andrea, to discuss the future of the company and the recent changes that have sparked conversation across the industry. Andrea shares his vision for FareHarbor, insights into new product releases, and the “why” behind recent updates like the API and direct booking fees. Tune in for a transparent conversation on how FareHarbor aims to support clients' growth and keep pace with th...

This episode of Growth Powered by FareHarbor is recorded at the historical Molly Brown House! Rebekah visits the home of the “unsinkable” Molly Brown to chat with the team behind the Molly Brown House, Historic Denver. They share how they’ve leveraged FareHarbor tools like FareHarbor Dock to streamline operations and boost walk-up sales. Plus, they dive into what it takes to stay relevant in the tourism industry while ...

In this episode of Growth: Powered by FareHarbor, Rebekah sits down with FareHarbor’s GA4 experts, Elle and Adam, to give a high-level understanding of everything you need to know about Google Analytics 4. They discuss the key differences between UA and GA4, how tour operators can leverage GA4’s event tracking features, and what you are (probably) missing in your tracking. This episode will give you the tools to make data-driven de...

In this episode of Growth: Powered by FareHarbor, Rebekah talks with marketing company Clear Sky Tourism to discuss how they help tour operators boost bookings and grow their businesses with smart marketing strategies. Listen in to learn the basics of leveraging SEO, paid ads, and find out if AI can actually help drive more traffic and increase conversions. This episode offers valuable strategies you can implement right away to dri...

In this episode, Rebekah speaks with Cyrus Aldeman, owner of Anchorage Trolley Tours, about his top strategies for driving bookings year-round in a highly seasonal destination. Cyrus shares his methods for managing inventory and leveraging local partnerships, along with a look at his fine-tuned FareHarbor setup that streamlines operations and captures both online and walk-up sales. If you're looking to keep your busine...

Join Rebekah and FareHarbor’s Channel Specialist Cameron Heth as they chat with Danny Pegg, owner of Vagabond Cruises and founder of the successful reseller Let’s Book It. In this episode, Danny shares his secrets to successfully reselling other operators' tours through multiple websites across the U.S.. He offers real-world strategies for operators looking to grow their business and revenue through affiliate marketing...

This season’s opening episode highlights how operators can grow their business leveraging FareHarbor's diverse product lineup. Rebekah sits down with Zack Feld, FareHarbor’s Product Enablement Manager, to discuss how these  tools can boost online bookings and streamline day-to-day operations. Zack shares insights into new product developments, upcoming features, and how FareHarbor continuously enhances its software to ...

In this episode of Growth powered by FareHarbor, we had the pleasure of diving into the delicious world of chocolate tours with Will Lydgate, owner of Lydgate Farms on the beautiful island of Kauai, Hawaii. Will shared his journey of growing a top-rated chocolate farm tour and the unique challenges and rewards of agri-tourism.

Join us again for the next episode of Growth powered by FareHarbor, where we continue to uncover the sec...

In this episode, we dive into the fascinating story of FareHarbor Client Rob Woodford, the founder of Black Cab Heritage Tours in London. 

Rob shares how he transformed the iconic London black cab into a premier travel experience, offering unique tours like James Bond, Downton Abbey, and Harry Potter. We are also joined by Alex Grant, the founder of Travel Curious, who acquired Black Cab Heritage Tours.

Together, they discuss the...

Are you thinking of buying a business or selling one? Or maybe you are just curious what that process looks like?  Then this episode of Growth is just for you.

Since  2015, Trish Higgins and the Chenmark team have acquired 30 to 40 different businesses including many in our experiences sector. In this episode, Trish reveals some of the lessons learned that will help you buy or sell your experience business.

Trish also) provides i...

Listen in to a Q and A with Tourpreneur's Peter Syme recorded at our Edinburgh MeetUp hosted by Shane Whaley.

Travel Industry veteran Peter Syme shares his no holds barred insights on how AI is disrupting the customer experience and he shares a traffic light system for each. sector of the tours and activity industry. Is yours red, amber or green?

Peter also shares his views on how best to work with OTAs! Shane also asks Peter who...

Shane Whaley talks with Byron Kay, owner of Kona Honu Divers and Snorkel Tours, and Sarah Ellis, Senior Account Manager at FareHarbor They discuss the unique challenges of marketing a dive and snorkel tour business in Hawaii, strategies for business growth, and the importance of SEO. 

Byron shares his experiences with using SEO tools like SEMrush and CausalFunnel an AI platform for boosting conversion. They also discuss the benefi...

FareHarbor’s Digital Marketing Strategist, Tristen, and TikTok guru, Rebekah, spill the beans on harnessing TikTok and Instagram Reels for business growth. No dancing required!

On this episode we discuss the effectiveness of short-form videos for tour and activity operators.

The Appeal of Short-Form Videos

Rebecca, an Enterprise Account Manager at FareHarbor, kicked off the discussion by highlighting the immen...

Join Adam Doolittle of Jamie's Whaling Station in Tofino, BC as he shares insights on a wide range of topics, from the tour business's digital marketing success to hiring/retaining key talent.

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In this episode, we chat with Adam Doolittle, General Manager of Jamie's Whaling Station in Tofino, BC, about growing and sustaining a tour and activity business over decades.

Key Ta...