How to pitch to Instyle with Justine Cullen | Ep 101

Welcome to the Hack Your Own PR with Odette Barry. In this episode we are joined by Justine Cullen, Editor-in-Chief of InStyle Australia. With over 30 years in the magazine industry, Justine has built a stellar career, starting at teen magazines and rising to lead iconic titles like ELLE and InStyle.

In this episode, Justine shares her insider knowledge on:

• The evolving media landscape and the role of magazine covers in driving meaningful conversations.
• How to pitch successfully to  InStyle  and other top publications, including tips on building relationships, embracing affiliate partnerships, and crafting original content that resonates.
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