Silicon Valley's Secret Sauce/Dr. Richard Freed

Richard Freed is a psychologist and author of the new book "Better Than Real Life: How Silicon Valley's Secret Science of Persuasive Design Is Stealing Childhood. Dr. Freed has devoted his career to revealing how Silicon Valley industry is using psychology—a discipline that we associate with healing—as a weapon against kids in order to pull them online and keep them there. This is achieved through the virtually unknown science of persuasive design, which is concealed in social media, video games, and online video. Freed believes that the knowledge of persuasive design should no longer be the domain of a handful of tech elite but should be put in the hands of all parents and others who care for kids.  In this episode we talk about this and the 2 things kids need most to grow and succeed. Listen now!