245 | The RealReal Founder, Julie Wainwright, on Redefining Trends and Going for Your Dreams

Today’s guest is someone I’ve admired for years, and I know you’re going to walk away from this conversation feeling seriously inspired. I had the privilege of sitting down with Julie Wainwright, founder of the billion-dollar luxury resale powerhouse, The RealReal.

 

Julie launched The RealReal at age 52—not long after someone labeled her “unemployable.” Fast forward just a few years, and she became one of only 23 women in history to take a company from startup to IPO. And if you’ve ever sold or shopped designer pieces on The RealReal, you’ve personally experienced her revolutionary impact on the fashion industry.

 

In this episode, we dive into:

• What inspired Julie to launch a company that changed the way we shop luxury fashion
• Her advice for becoming a better problem solver and taking bold action in your life
• Her perspective on how to spot trends and shop smarter online
• And, maybe most importantly, how to rewrite the narrative around age and self-worth—because Julie is proof that it’s never too late to chase your big dreams

 

Plus, she’s sharing a peek into her brand new book, Time to Get Real: How I Built a Billion-Dollar Business That Rocked the Fashion Industry, which drops tomorrow! Fashion and business? You already know I’m all over this one.

 

So whether you're here for the style talk, the business brilliance, or just some good old-fashioned motivation—trust me, you’re going to love this conversation. Let’s get into it.

 

FREE 5-MIN PERSONAL STYLE QUIZ: https://herstylellc.com/quiz

HER STYLE ON INSTAGRAM: https://www.instagram.com/heatherriggsstyle/

JOIN OUR FREE FACEBOOK COMMUNITY: https://herstylellc.com/community

JOIN HER STYLE COLLECTIVE: https://herstylellc.com/collective

JULIE WAINWRIGHT ON INSTAGRAM: https://www.instagram.com/realrealjulie/

CONNECT WITH JULIE ON LINKEDIN: https://www.linkedin.com/in/juliewainwright/

ORDER JULIE’S NEW BOOK: Time to Get Real: How I Built a Billion-Dollar Business That Rocked the Fashion Industry

 

Related Episodes:

232 – 8 Online Shopping Red Flags to Watch Out For

202 – Making Time to Work on Your Wardrobe (And Other Goals) When Life Gets Crazy

165 – .css-j9qmi7{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:row;-ms-flex-direction:row;flex-direction:row;font-weight:700;margin-bottom:1rem;margin-top:2.8rem;width:100%;-webkit-box-pack:start;-ms-flex-pack:start;-webkit-justify-content:start;justify-content:start;padding-left:5rem;}@media only screen and (max-width: 599px){.css-j9qmi7{padding-left:0;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;}}.css-j9qmi7 svg{fill:#27292D;}.css-j9qmi7 .eagfbvw0{-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;color:#27292D;}