Have you been looking into boosting your strength training client’s results using advanced training techniques and come across lengthened partials as a possible approach to bust out of plateaus?
Dr. James Steele returns to the podc...
High Intensity Business
High Intensity Business is a high intensity strength training and strength training business podcast offering content to help you realise your health goals, become a great personal trainer, and build a successful HIT business. Content includes training protocols, workouts, exercise science, nutrition, and biohacking. From a HIT business perspective, we cover personal training, coaching, startup, sales, marketing, operations, systems, hiring, scaling, etc. Guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Patty Durell, Walter Vendel, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Joe Cirulli, Dorian Yates, Simon Melov PhD, Roger Schwab, Simon Shawcross, and many more.
Episodes
What do you need to do to make your strength training business stand out and attract clients effectively without spending a fortune on advertising?
Fitness and More owner Steve McKinney joins the podcast to talk about his incredibly efficient strength training AND client closing methods, how his business is thriving with almost zero advertising, and why he wrote his new book The Gospel of Fitness (and w...
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Can you create a strength training studio so successful that clients call you the “Ritz-Carlton” of high-intensity training?
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Want the honest-to-goodness A-Z of starting a successful, profitable strength training business?
Learn the 4 biggest keys to starting, operating, and growing your own strength training business fast — Million-Dollar Trainer Pete Cerqua tells you everything you need to know to get started and be legitimately profitable within 30 days.
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Want to start a new studio but aren’t sure which HIT equipment brands to go with? Million-dollar Trainer Pete Cerqua takes you on a deep dive into which HIT machine brands to consider, how to modify them (and why), and how to get the best deals.
Pete goes into the specifics of how your HIT brand and machine choices can affect your client consultations and workouts, and we nerd out on the details and the...
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April 23, 2025 • 70 mins
What does it take to completely turn your life around and become a super successful strength studio owner?
I’m excited to have Paradox Strength founder Janaya Skye on the podcast, and you’ll soon find out why: we talk about her amazing story, how she fell in love with high-intensity training, and how it not only helped her get her health back but put her on a path to incredible personal and professional...
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Want to know how to get that one big news article about your strength training business that can bring in tens of thousands of dollars worth of clients and sessions?
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Have you ever wondered which are the four best strength training machines for starting your first strength studio? And not just any 4 machines — but the most bang-for-your-buck, make-your-clients-love-you-and-make-you-profitable-fast machines?
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What’s it like to go from just owning 2 strength studios to growing a worldwide business with over 200 outlets and counting?
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Personal Trainers and Strength Studio owners: are you making the most out of the money you’re earning in your fitness business so you can earn in your sleep and not worry about going bankrupt if you’re unexpectedly forced to miss a few weeks of work?
Million-dollar Trainer Pete Cerqua explains the right way to manage your financials so you can earn more money faster, minimize risks and avoid busin...
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How can you run and grow a successful strength training business without burning out and losing your personal freedom?
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How can you tell if your customer service is great (and if it’s not, how can you make it great)?
The best way to know that is if you can get up to 20 client sessions a week in 30 days, and million-dollar trainer Pete Cerqua walks you through exactly how to do that in this must-watch episode.
Pete is a legendary strength trainer, bestselling author of books like The 90-Sec...
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February 26, 2025 • 31 mins
What does it take to develop your HIT studio’s trainers into great ones?
Discover Strength CEO Luke Carlson walks you through the exact steps you need to take with each of your trainers to make sure that they are putting your HIT clients through the best possible strength training experience.
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February 19, 2025 • 25 mins
If your HIT studio hasn’t gotten an award yet, what’s stopping you?
Simply Strong’s Ed Collins and Katie DeRego explain just how powerful getting awards for your HIT business can be and how you can get them.
If you want to tap into the power of aiming for and becoming an award-winning strength studio, this episode is for you.
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If you had the money to start your HIT studio right now, do you know the exact steps to make sure it becomes sustainable and successful fast?
Million-dollar Trainer Pete Cerqua returns to talk about the exact steps you can take to build out your new HIT studio and get sessions as quickly as possible.
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What can you learn after 11 years and 500 episodes of listening to world-class strength trainers, exercise scientists, and HIT Business experts?
In this milestone episode, Discover Strength CEO Luke Carlson turns the tables on Lawrence Neal (me!) and we talk about the most high-impact things you can do as a fitness business owner, as a strength trainer, and as a family man trying to find a healthy work-...
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What really is the ultimate HIT protocol for optimal hypertrophy and maximizing your genetic potential for building strength and muscle mass?
In this episode, SuperSlow Master Dagoberto Vila and Exercise Scientist Dr. James Fisher debate on whether SuperSlow or higher-volume HIT can help you get the ultimate gains — and what you can take away from either approach.
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January 15, 2025 • 40 mins
How can you design HIT workouts into client experiences so great that you’ll never lose a client, even when they get injured?
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What if you could design a HIT workout and client experience so good that they’ll want to refer endless clients to you?
Master Strength Trainer and former competitive natural bodybuilder Lou Abato joins the podcast to talk about what it’s like to stand out and outcompete other big city gyms with zero advertising.
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