289: How Small Talk Can Grow Your Business

Love it or hate it, small talk is a must in real estate (and in life!). But what if we told you small talk isn’t just pointless chatter—it’s actually building blocks for trust and relationships? Yep, those seemingly minor conversations about the weather, local restaurants, or even a compliment on someone’s shoes can be the thing that helps you connect with a future client.

In this episode, we’re diving into why small talk matters, how to make it easier (even if you’re an introvert), and real-life ways to use it to grow your business. We’re covering:

• How small talk actually improves happiness, mood, and overall well-being (science says so!)

• Why small talk is essential for networking, open houses, and client relationships

• What to say when you don’t know what to say (real scripts & conversation starters!)

• The one phrase that keeps people talking

• Why “going first” in a conversation can transform your business and life

If you’ve ever felt awkward making small talk or wished you had an easy way to connect with potential clients, this episode is for you. By the end, you’ll feel ready to talk to anyone—without the weirdness.

 

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Key Quotes & Takeaways

💡 “Small talk is the foundation for trust. One conversation doesn’t make a huge difference, but over time, those small exchanges add up.” – Katy

💡 “Being warm and approachable is a skill. If you practice it, it becomes a way of life.” – Katy (quoting Mel Robbins)

💡 “If you go to a networking event but don’t talk to anyone, you may as well have stayed home.” – Alissa

💡 “People love to talk about themselves. Ask questions, be curious, and let them talk!” – Alissa

💡 “The warmth you offer others always finds its way back to you.” – Katy

 

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Products, People & Previous Episodes Mentioned

• Let Them by Mel Robbins (book recommendation)

• Open house strategies & scripts from past episodes

• Article mentioned in episode: https://search.app/tQKr5ueMjSmHMBdG6

 

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