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May 24, 2024 37 mins

Neil Koenig, Senior TV Series Producer and ideaXme interviewer in conversation with Esther Wojcicki, Chief Education Advisor at Knack and Chief Academic Advisor at Pressto.ai. 

Neil Koenig comments:

What's the most difficult job in the world? President, astronaut, neurosurgeon? No - according to the educator, journalist and author Esther Wojcicki, "it's being a parent". As she explains, "most young people don't realise it, but when you become a parent you're signing up for a lifetime of worry…you're going to want to help your child forever". But, she adds, the rewards of parenthood far outweigh any downsides: "there's nothing more exciting than having a great family". In this interview with me for ideaXme, Esther Wojcicki talks about her career in education; why she believes a more "hands-off" approach is better for kids than being a so-called "helicopter" parent; and some of her many other ventures, such as her work with the Creative Commons project. She also discusses her best-selling book "How to Raise Successful People", in which she sets out how parents can not only help their children to achieve their full potential, but can also have a great time in the process. 

ESTHER WOJCICKI - BIOGRAPHY https://creativecommons.org/person/es...   / estherwojcicki   BOOK - "HOW TO RAISE SUCCESSFUL PEOPLE" https://www.amazon.com/How-Raise-Succ...

APP ParentingTrick. Parenting TRICK is an app on the Apple App Store that helps parents learn the TRICK method and prepare their children for success. It is also on the Google Play Store.  Pressto.ai: https://www.joinpressto.com

Photograph of Esther by Jo Sittenfeld. Courtesy of Esther Wojcicki. 

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