In this special episode of Nordic Visionaries, I'm joined by Lincoln Bleveans, Senior Sustainability Executive at Stanford University. He is leading one of the most ambitious real-world experiments in climate innovation happening anywhere in the United States. If you've ever wondered what it would take to turn sustainability from a pledge into daily practice, Lincoln has answers grounded in both pragmatism and long-term thinking.
From waste to water, buildings to buses, Lincoln and his team treat every aspect of Stanford's infrastructure as a living lab. This isn't a theory. It's applied innovation running at full scale every day. What makes Lincoln's perspective genuinely unique is the significant influence of Nordic inspiration on him. He discusses the concept of climate citizenship, a mindset he sees embedded in Nordic culture, and how it contrasts with the more transactional approach prevalent across much of the US.
We also hear about Stanford's shift away from fossil fuels, the development of a self-powered water treatment system, and what it means to run a university as if it were its municipality. Lincoln points out that being part of California helps, but this isn't about waiting for a top-down policy. It is about leading with bottom-up action.
Throughout our conversation, one idea kept coming back: visibility. When environmental systems are visible, people start to care. When waste isn't hidden, we deal with it differently. When energy sources are transparent, we think more critically about how we use them. For Lincoln, the next five years are not just about new technology but about shifting our mental habits and making the invisible visible.
So, how do we move from a linear mindset to a circular one? Can institutions model the kind of profound change our cities need? And if so, what can the rest of us learn from Stanford's bold approach?
Join us for a conversation that might change the way you see the systems around you and your role in shaping them. And if you're working on sustainability at a Nordic campus or institution, Lincoln would love to hear what you're building. Why not reach out and share your story?
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