Ep 316 The Business of Injecting (Chapter 20) | Meg McNeil & Bek McNeil

Episode 316 hosts Meg McNeil (Director & Registered Nurse from Brisbane, Australia) & Bek McNeil (Director & Business Manager from Brisbane, Australia)

In 'The Business of Injecting' episodes we host injectors and clinic owners to discuss all aspects of the business side of their clinic. We analyse their financial struggles and challenges, difficult decisions, friction points, staffing, hiring, firing and other topics relevant for aesthetic business owners.

In Chapter 20 we discuss the success, challenges and future with two of the founders of Derm Haus. Our guests discuss their journey into the aesthetics industry, starting as a side hustle and growing it into a thriving business with two clinic locations and a team of 11. 

They share how they created a supportive work culture, handling the financials and logistics of a growing business, and the importance of using each team member's strengths. We also cover their strategies for marketing, patient retention, and the impact of word-of-mouth referrals.

Our discussion wraps with insights into future plans for Derm Haus, including a focus on women's health and regenerative medicine, and the challenges of maintaining a successful business in a rapidly changing industry. 

00:00 Introduction

01:20 Business of Injecting: Episode Overview

02:26 Meet the Derm Haus Team

03:38 Starting the Business: Challenges and Growth

10:20 Bringing Bek Onboard 

17:46 Client Selection and Business Strategies

20:42 Managing Stock and Team Consistency

26:59 Creating an Employee-Centric Workplace

28:05 Deciding on New Treatments and Devices

32:05 Pricing Strategies and Financial Management

37:15 Staff Retention and Incentives 

41:09 Marketing and Brand Strategy

45:08 Future Plans and Business Growth 

49:26 Reflecting on the Journey and Final Thoughts

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