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September 18, 2025 55 mins

Episode 314 hosts Rogen Eulatic (Registered Nurse from Canberra, Australia) and Ashlee Middleton (Commercial Sales Manager of Laseraid from Melbourne, Australia).

In this episode Dr. Jake Sloane and David Segal were out of the studio and recording live at The Fresh Life Conference. They delve into the importance of staying updated with aesthetic trends and how to navigate the device market.

Rogen shares his journey of incorporating a Laseraid-supplied device into his clinic, emphasizing the significance of overcoming fear, doing your thorough research, and future-proofing his practice.

The discussion also covers financial considerations, training, market competition, and how to choose the right device and company. Practical advice for both new and experienced aesthetic practitioners is discussed with emphasis on enhancing patient care whilst also focussing on business growth. 

00:00 Introduction to Inside Aesthetics
00:49 Live from the Fresh Life Conference
01:14 Integrating Devices into Aesthetic Practices
01:53 Case Study: Rogen's Success with Laseraid
04:13 The Subscription Model Advantage
04:42 Market Trends and Economic Challenges
06:30 Overcoming Fear and Embracing Innovation
13:06 The Importance of Holistic Skin Care
16:57 Choosing the Right Device and Company
25:27 Successful Device Integration Strategies
29:26 Evaluating Device Costs and Clientele
29:57 Subscription Pricing Strategy
30:53 Clinic Operations and Time Management
31:51 Collaborative Clinic Dynamics
32:59 Adapting to Client Financial Variability
33:54 Long-Term Business Strategy
37:09 Choosing the Right Device
43:17 Training and Support for New Devices
49:11 Rental vs. Purchase Considerations
51:48 Final Advice and Encouragement

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