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July 30, 2025 46 mins

This week on the Journey to Launch Podcast, I’m joined by Karen Salmansohn, bestselling author, behavioral change expert, and creator of “Your To-Die-For Life: How to Maximize Joy and Minimize Regret Before Your Time Runs Out.” With over 2 million books sold, Karen brings a bold mix of research-based psychology and humor to help us snap out of autopilot and live with more intention.

We dive into the powerful idea that mortality awareness isn't morbid, it's motivating. Karen introduces the concept of a "near-life experience" and how many of us are living life adjacent, not fully present. We also explore the connection between core values, money, happiness, and how to design your life with fewer regrets.

In this episode we discuss:

  • Core values that prevent future regret and help guide daily decisions
  • How identity shapes habits and long-term financial wellness
  • The difference between fleeting pleasure and deep fulfillment
  • Why growth, curiosity, and authenticity matter more than productivity
  • Strategies to discover your high-level purpose—even if you don’t know it yet

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