Creative Counsel with Brittany Ratelle
Episodes
Have you ever felt that panicky feeling when someone asks you what you "do"? Or spewed such a giant word vomit on them that you yourself got lost on what you ACTUALLY do to make money, let alone help people? Enter Macy Robison, StoryBrand Guide certified expert and marketing professional who helps creatives, influencers, and all-around multi-passionate people and helps them tell EXACTLY what they do so they can clearly arti...
Do you sell a digital product and want to make sure you are using best practices in setting up your e-commerce site? This episode will give you my top 5 tips for setting up and protecting your online products so that you can continue to serve your audience.
You will learn:
What you need to do before, during and after the product creation stage
How to work with freelancers in creating your digital products
What to put in your chec...
Listen to Creative Producer and Director Rebecca M Creative as she shared the tricks of the trade for pulling off a successful styled shoot! Rebecca shares the top things that people do wrong, whether they are DIY their productions or hiring out and what you can do to make things go smoothly and get the deliverables you need fo a successful campaign!
In the episode, you will learn:
How to know who to work with
the difference betwe...
So...let's address the elephant in the room (or rather the bat...)
It's fair to say if you aren't experiencing some sort of business disruptions today due to the Covid-19 pandemic, that you might experience other force majeure events that will throw a wrench into even the best of plans.
So -- what you are supposed to do or refund? And what is smart? Or legal? Or your obligation under the contract?
Let's dig into t...
Today we’re talking all about the money, honey. It’s a crucial part of business success and yet it’s an area that a lot of creative entrepreneurs feel all the emotions over. Learning to separate your income and expenses from emotions is an important first step and one that Amy Laliberte teaches to her clients.
Amy is a virtual CFO for hire. Numbers are her jam and she provides bookkeeping services and CFO services for six and seve...
Jenie Gao, artist and muralist is here to decimate the "starving artist" myth and show how she quit her full-time corporate job and made the leap into the art world. She is now a successful full-time artist, creative director, and entrepreneur and is ready to drop some art biz knowledge bombs on the creative entrepreneurs, artists, illustrators, muralists, and other creatives out there who are working on pursuing their own ...
Are you stuck working “in” your business and not “on” it? Have you read the EMyth Revisited -- or had it on your “list”? Considered one of the most influential business books of all time, EMyth is the Creativentrepeneur Book Club Pick for January and is a classic story that helps business owners “beat” the sobering statistics of small business burnout and failure. You do not want to miss this special interview with the OG business ...
Well -- the SEO-droolworthy title kind of says it all, right? If you plan events or want to plan events for your business or organization -- then you need this episode in your life (to be honest, you probably needed it a few Diet Cokes ago). This episode comes BURSTING with all the real legal issues that can crop up when you are planning an event and breaks them down one-by-one. You can host events and rock then AND do it legally w...
Does the thought of “selling” make you feel sleazy and leave you feeling like you need a shower? You’re not alone! It’s actually quite common for creative entrepreneurs, and even more so for female entrepreneurs to struggle with the thought of sales. If you struggle with the idea of selling, you’re going to love the message that guest Erika Tebbens has to share—selling can be simple, authentic, and leave you feeling good with money...
Do you want to start a business? Or have you started and WISHED you could skip over some of those mistakes that other entrepreneurs have tripped over? This is one of those killer episodes that summarizes HUNDREDS of conversations I've had with other business owners to give you the BEST fighting chance of thriving, not just surviving, in your business.
In this episode, you will learn:
What a "jobby" is and why you prob...
Are you interested in turning your influence into real money in your pocket? Enter in stage right, Michelle Gifford, a brand strategist and business teacher who specializes in launching courses and content management systems for influencers. Michelle shares her business tips, strategies and contagious laughter on her own Michelle Gifford podcast. She is also a nationally recognized photographer and main stage speaker who has share...
“Licensing” is a term that gets thrown around a lot but many creative entrepreneurs struggle to understand exactly what it is. Licensing is what allows you to make money on your works by selling the rights to others. When you know what you’re doing, this can be a huge benefit for you. But, when you move forward without really understanding what you’re signing and giving away, you’ll probably regret it later down the road. This epis...
One area that many creatives struggle with is hiring help. Your business is personal to you and you are the one that has turned it into a success. But, there comes a day when you realize you just can’t really do everything on your own. You might start dropping balls or you may find that you just can’t grow any further.
That’s why I’m really excited to have Chellie Peterson on the Law & Wit podcast. She’s a Virtual Assistant exp...
Ready to jump into every creative entrepreneur’s favorite topic—pricing? It’s one of those sticking points that a lot of creatives and designers get hung-up on. You don’t want to charge too much and not be able to build your business. But you don’t want to undercharge and not be able to pay your bills. How are you supposed to determine the value? How do you determine how to charge your customers? And, how do you enforce it once you...
Melanie Burk started college planning on getting a degree in accounting. That didn't last long! She eventually switched to graphic design, something she knew little about. And, even though a college professor told her she wouldn't be successful, she made her own path and has been wildly successful.
Melanie dabbled in several different areas of design before finding her exact niche. But, since she did, she has worked with la...
Do you have a business partner or want to go into business with someone? This is your MUST-LISTEN episode to walk you through exactly what questions you must ask each other so that you can be on the same page (literally and figuratively) for your business. The episode includes 5 Tips (areas) that you're going to want to talk about -- strategy, management, ownership, intellectual property, and exit and includes ALL the questions...
When Elle Rowley of Solly Baby created her first product it was out of necessity. She had one little one and another on the way. While she enjoyed wearing her oldest in a baby carrier, she was looking to find a different product to use because of the tension headaches she got using her store-bought carrier. She ended up sewing her own wrap, fell in love with the experience, and never looked back. (**sidenote...I have worn several ...
Chelsea Peterson was always planning on being a stay-at-home-mom. But, she discovered she had a love for photography when she started playing around with a camera to capture photographs of her children. This hobby has turned into a serious business with Chelsea being one of the most sought-after photographers in Utah for senior portraits.
Like many creative entrepreneurs, Chelsea struggled with undervaluing her services at first. B...
Summary
In this episode of the Law & Wit podcast, host Brittany Ratelle goes a little off the path of legal topics to share an important message for all creators. While there is a time and place for copyright and trademark, there is also a place for understanding that in a sense, everything is a remix and that's OK.
This message is helpful for both new creative entrepreneurs that are struggling to get started because they t...
You don't have to be an extrovert to thrive as an entrepreneur. However, introverts face challenges that others don't understand. Morra Aarons-Mele is a wildly successful "accidental entrepreneur" who just so happens to be an introvert.
Morra is the founder of Women Online, a social impact agency, along with being an internet marketer that has worked in both the political and private sector industries. She was even...