The Biggest Social Media Branding Mistake Lawyers Keep Making

People don’t hire a law firm. They hire a lawyer. And what better place to showcase attorney personalities than social media?

In this episode, join LAWsome co-hosts Tanner Jones and Matt Smyers as they bring Consultwebs Brand Manager, Paige Cook, into the fold to discuss how to balance personality and professionalism on social media. Paige has been working in the social media industry for over a decade and has been with Consultwebs for five years.

She says, “Treat your online followers the same way you would if they were walking right through your law firm’s door.” Get in front of the camera to showcase the face behind the brand. Post informational videos or behind-the-scenes photos in front of the courthouse to foster a sense of relationship and community with your audience. Social media is all about being social!

Hit play on the newest LAWsome episode and start getting more from your law firm’s social posts.

You can connect with her on LinkedIn here - https://www.linkedin.com/in/paige-cook-60b99778/ and on her company’s website here -  https://www.consultwebs.com/

TLDR: In this episode, you will learn about how

• Your overall social media presence creates a lasting impression on potential clients who will remember your law firm in their time of need.

• Sharing quality, informative content builds trust and positions your law firm as an expert.

• Being on camera more often strengthens connections before potential clients reach out.