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August 26, 2025 39 mins

How do you build a business that reflects your faith, fuels your purpose, and still drives results?

In this power-packed episode, Nicole Jansen sits down with Tamara Jackson—former Fortune 500 VP, CEO of Lead Reviver, founder of Beaconship, and creator of the GRASP faith framework. Tamara shares her journey of leaving corporate comfort to follow God's calling, navigating unexpected pivots (including pandemic shutdowns), and proving that bold faith fuels both purpose and business success.

You'll discover how to make Spirit-led decisions with confidence, integrate faith authentically into your business and leadership, break free from comfort zones and self-imposed limitations, and harness AI in sales—without losing integrity or human connection

Join us for a grounded, candid, and inspiring conversation about building a business and life rooted in faith—not fear.

What We Discuss in this Episode

  • Why Tamara left a thriving corporate career—and how faith, not fear, fueled her leap
  • The pain and purpose of closed doors: learning when to persist and when to pivot
  • Trusting God's timing versus chasing comfort and predictability
  • The GRASP Framework: actionable steps for Spirit-led decisions in business and life
  • Faith-based approaches to sales and marketing—AI as a tool, not a replacement for relationships
  • Recognizing when fear is holding you back from your next bold move
  • Practical boundaries and examples for ethical lead nurturing with AI
  • Breaking out of poverty and "permission" mindsets as a faith-driven entrepreneur
  • Biblical excellence: why God calls His leaders to courage and abundance
  • How to know when to step, wait, or pivot—using peace as your confirmation

Podcast Timestamps

0:00 - Faith-Powered Business Transformation

3:09 - Pivoting from Corporate to Purposeful Entrepreneurship

7:26 - Guided by Faith: When to Pivot Dreams

11:35 - Choosing Vendors: Inquire, Reflect, Seek Guidance

13:21 - Seeking Transformative, Challenging Counsel

17:55 - Rehiring Decisions Amid Downsizing Challenges

21:26 - Navigating Divine Signals: Peace vs. Unrest

24:21 - Tailored Mission-Driven Campaigns

27:48 - Engaging Personalized Follow-Up Approach

30:44 - Maximize AI as a Tool, Not a Crutch

35:08 - Redefining Identity Through Scripture

38:43 - Empower Your Entrepreneurial Journey

Favorite Quotes

"We have to recognize that if He has called us to this, then He's going to provide what we need to be successful."

"The best automation doesn't feel like automation."

"If you don't have peace, don't execute—it's as simple as that."

Episode Resources and Links

https://leadersoftransformation.com/podcast/business/542-choosing-faith-over-fear-bold-business-moves-with-tamara-jackson/

Check out our complete library of episodes and other leadership resources here: https://leadersoftransformation.com

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