017: Exploring Markets: Where to Sell Your Locally-Grown Cut Flowers

Join me as we explore the exciting world of selling cut flowers and the many market opportunities available for flower farmers. We'll discuss various sales channels, from farmers' markets to direct customer sales, and the importance of building a supportive community. I'll share my personal experiences and practical advice on harvesting and problem-solving, helping you to discover your passion for flowers, whether you’re considering selling them or simply growing them as a hobby. Plus, find out more about my new platform on Skool, where you can access comprehensive resources and support for your flower-growing journey.  Join us at https://www.skool.com/beehaven-flower-farm/about

 

In this episode, we also highlight strategies for simplifying and expanding your flower business. Learn the benefits of focusing on one primary service to avoid spreading yourself too thin, and consider subscription models as a source of recurring revenue. We'll talk about the advantages of farm stands, farmers' markets, and pop-ups for selling seasonal flowers, as well as the broader reach offered by wholesale selling. Tune in for a comprehensive guide to growing, selling, and arranging cut flowers, and get inspired to brainstorm new market opportunities this spring. 

In this episode, you will hear:

• The best sales channels for locally-grown flower-selling

• Strategies for avoiding overextension and focusing on primary services

• Insights on hosting pop-up events and wholesale selling

• Benefits of subscription models for recurring revenue

Resources from this Episode

• Freebie: Learn the secret to Cut and Come Again Flowers - https://www.learncutflowergrowing.com/cut-and-come-again-flowers

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Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know we sent you.