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June 26, 2025 25 mins

Still afraid to talk about your offer? Hiding in your DMs? Ghosting warm leads?
That’s hobby coach energy — and it’s killing your business.

In this episode, I’m calling out the behaviors that keep coaches broke, burnt out, and scared to sell. Then I’m walking you through the exact sales foundations we teach inside BSTCA that turn unsure coaches into confident closers — even if they’ve never sold a high-ticket program before.

Whether you’re new to sales or just tired of chasing leads that ghost you, this episode will help you finally step into your role as the CEO of your business — not just a content creator with good vibes.

Inside this episode:
➡️ How to know if you’re operating like a hobby coach (even if you think you’re “doing all the things”)
➡️ The BSTCA Sales Framework: Prequalify → Nurture → Pitch → Close
➡️ Why emotional regulation is your secret sales weapon
➡️ Real client results: from sales dread to $3–5K pay-in-full wins
➡️ How we train coaches to sell — not just hand them scripts

Ready to actually learn how to sell like a pro?
Becoming Savage: The Coaching Academy teaches you how to stop winging it and start converting with confidence. You’ll learn to master your DMs, run effective sales calls, handle objections, and close clients consistently — even without a huge audience.

📝 Apply now → https://demiyeager.com/coaching
📲 DM me “SALES” on Instagram to get the breakdown → @demiyeager

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