Welcome to the Leveraging Thought Leadership podcast, a beacon illuminating the paths and possibilities of thought leadership. With your guides, Peter Winick and Bill Sherman, we will embark on a journey into a captivating world where ideas converge with strategy and insight. Where will thought leadership take you? In each episode, we engage with thought leaders from diverse backgrounds. Whether it’s professional keynote speaking, writing your own thought leadership book, investigating the niche expertise of specialized consultants, or crossing mental swords with distinguished academics, our guests collectively paint a vivid mosaic of thought leadership's multifaceted potential. Through nuanced perspectives and rich experience, our talented co-hosts aim to offer you views of the ways independent thought leaders navigate success, elevate talent, and change company culture – while simultaneously examining how organizations harness the power of thought leadership to catalyze innovation and nurture sustainable growth. Peter Winick is your guide through the realm of independent thought leadership. For the past two decades, he has helped individuals and organizations build and grow revenue streams through designing and growing their thought leadership platforms as well as acting as a guide and advisor for increasing business to business sales of thought leadership products. Peter is the Founder and CEO of Thought Leadership Leverage. His clients come from a diverse set of backgrounds and specialties. They include New York Times bestselling business book authors, members of the Speakers’ Hall of Fame, recipients of the Thinkers50 award, CEOs of public and privately held companies, and academics at prestigious institutions such as Yale, Wharton, Dartmouth, and London School of Business. With a keen eye for detail, he delves into the intricacies of crafting personal brands, fostering genuine engagement with audiences, and expertly monetizing one's expertise. From the artistry of crafting keynote speeches that resonate with audiences to the strategic deployment of bestselling books as conduits for inspiration and insight, Peter's guests offer a treasure trove of strategies for creating value and impact and driving revenue through thought leadership. Bill Sherman specializes in the exploration of organizational thought leadership. He examines how companies conceive, curate, and deploy thought leadership initiatives, and how those initiatives benefit the orgs and the people who work within them. Bill listens to the stories and advice of industry leaders and their triumphs within the competitive business landscape. Whether through the dissemination of white papers that shape industry discourse, webinars that educate and engage, or insightful executive blogs that offer thought leadership at the highest echelons of corporate governance, Bill's guests provide illuminating perspectives on the evolution of organizational thought leadership and its pivotal role in shaping industry paradigms and perceptions. Bill concentrates on organizational consulting and business expertise, investigating organizational thought leadership and its effects, from instructional design and learning product development to marketing strategy and execution, to organizational development and transformational consulting. He enjoys working with business leaders, speakers, authors, academics, and other consultants, connecting their ideas organizational platforms and enterprise-ready product development. As the series unfolds, Peter and Bill will lead us through a nuanced exploration of the latest trends and advancements in thought leadership. From the transformative impact of technology on communication and collaboration to the evolving preferences of consumers in an increasingly digital marketplace, they will dissect the shifting landscape with precision and insight. Moreover, they will shine a spotlight on emerging modalities that are reshaping the contours of thought leadership, from the ascendance of virtual events as a cornerstone of engagement to the growing influence of social media platforms as conduits for thought dissemination and audience interaction. Through their discerning analysis, they will reveal how thought leaders can adeptly harness these trends to amplify their reach, captivate new audiences, and maximize their influence in an ever-evolving business environment. Whether you find yourself at the height of your career as a seasoned thought leader, or whether you stand at the threshold of possibility as an aspiring entrepreneur, the Leveraging Thought Leadership podcast offers an enriching voyage of discovery. Join us as we unravel the enigmatic secrets to success in the vibrant realm of thought leadership, where ideas have the power to shape perceptions, drive change, and inspire action. Together, let us explore how you, too, can engineer value, evoke impact, and cultivate revenue through the sheer power of your ideas and expertise. Welcome aboard.
What makes a podcast truly powerful — and worth your time?
In this episode of Leveraging Thought Leadership, Peter Winick sits down with Ryan Estes, co-founder of Wildcast and Kitcaster, to unpack what separates a great podcast guest — and host — from the rest. Ryan’s work connects CEOs, founders, and thought leaders to the right audiences through strategic podcast placement. His mission: to turn conversations into meaningful dist...
What if the world didn’t reward the best ideas — but the best-packaged ones?
That’s the question at the heart of this conversation between Bill Sherman and Gavin McMahon, CEO of fassforward and author of Story Business. Once an engineer designing submarines, Gavin discovered that technical brilliance alone doesn’t move ideas forward — storytelling does. Now, he helps leaders use story as a tool for influence, clarity, and change.
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What happens when senior executives step into a room and speak with radical candor?
In this episode of Leveraging Thought Leadership, host Peter Winick sits down with Ken Banta, Founder and CEO of the Vanguard Network, to explore how real leaders grow stronger through dialogue—not monologues.
Ken doesn’t just advise on leadership—he builds ecosystems where executives learn directly from each other. The Vanguard Network creates pe...
What happens when a CEO treats thought leadership as essential as strategy?
In this episode of Leveraging Thought Leadership, host Peter Winick sits down with Des Hague, an acclaimed executive who has led global brands like PepsiCo, IHOP, and Centerplate, and now advises startups, nonprofits, and private equity firms. He’s also the author of "Think Your Way to the Top" and "15 Minutes of Shame", with a third book on the way.
Des ...
What if time wasn’t fixed, but something you could stretch, compress, and reframe?
In this episode of Leveraging Thought Leadership, host Bill Sherman sits down with John Coyle—Olympian, design thinking expert, and author of "Design for Strengths". John has spent his life chasing the meaning of time, from hundredths of a second on the ice to decades in thought leadership. His work asks us to reconsider not just how much time we ha...
What if the key to transformation isn’t a new app, a coach, or a seminar—but a 99-cent notebook?
In this episode of Leveraging Thought Leadership, Peter Winick sits down with Klint Guerry, Group Vice President at Sewell Automotive Companies and author of "A Guide to Self Disruption". Klint reveals how a simple daily practice evolved into a powerful system for accountability, focus, and lifelong learning.
At the heart of Klint’s t...
What does it take for a self-published author to turn a niche book into a best-seller—and then hand it over to a traditional publisher for its second edition?
Erik Hanberg did just that with "The Little Book of Boards: A Board Member’s Handbook for Small and Very Small Nonprofits". His journey offers lessons in entrepreneurship, publishing strategy, and the business of thought leadership.
In this episode, Erik shares how his earl...
What if gambling with your time was the smartest investment you could make as a thought leader?
Today on Leveraging Thought Leadership, host Peter Winick sits down with Dan Ariely—renowned behavioral economist, three-time New York Times bestselling author, and one of the sharpest minds in decision science. His work has influenced companies like Google and Apple, guided governments, and sparked movements in how we understand human...
What happens when every member of your team thinks, works, and communicates differently? Do you see chaos—or do you see opportunity?
In this episode of Leveraging Thought Leadership, Peter Winick sits down with Stephanie Chung, bestselling author of "Leading People Who Are Not Like You" and a pioneering executive in the aviation industry. Stephanie challenges leaders to move beyond surface-level diversity and embrace the reality t...
Are you the bottleneck in your own business?
Many entrepreneurs wear every hat—CEO, sales, R&D, even accounts receivable—yet still feel stuck. Cary Prejean, founder of Strategic Business Advisors and author of three books, has spent 40 years helping business owners shift from operator to visionary leader. In this episode, we explore why entrepreneurs don’t need to become great managers—and why trying to do so can hold them back. I...
What if your next career move wasn’t about climbing the ladder—but making real progress toward a life of purpose?
In this episode of Leveraging Thought Leadership, host Peter Winick sits down with Michael Horn—author, speaker, and co-founder of the Clayton Christensen Institute for Disruptive Innovation —to explore how thought leadership can transform education, careers, and the way we make big life decisions.
Michael has spent d...
What happens when world-class research escapes the ivory tower and takes root in the boardroom
In this episode of Leveraging Thought Leadership, Peter Winick sits down with Christopher Marquis — Professor of Chinese Management at the University of Cambridge and author of "Profiteers: How Business Privatizes Profits and Socializes Costs" — to explore the art of turning academic insight into practical, high-impact business thinking.
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What if your team—not just your leaders—held the key to breakthrough performance?
Today, Peter Winick sits down with long-time friend and bestselling author Keith Ferrazzi to explore why “leadership” alone isn’t enough anymore. Keith’s new work, "Never Lead Alone", moves beyond the individual and puts the spotlight on "teamship"—a powerful, often-overlooked force in organizational transformation.
Keith shares how he’s evolved fro...
What does it take to transform a mission-driven organization into a high-velocity execution machine?
Today, Peter Winick sits down with Suba Vasudevan, COO of Mozilla, to explore how thought leadership drives impact inside and outside the organization. Suba isn’t just talking about brand elevation—she’s focused on aligning thought leadership with Mozilla’s double bottom line: financial success and a healthy internet.
You’ll hear ...
What if the game of Whac-A-Mole perfectly described your leadership challenges?
Ric Shriver and Jeff Fierstein think it does. These two veteran consultants have spent over four decades tackling recurring, high-stakes issues inside organizations—and they’ve captured those lessons in their book "Leadership Whack-A-Mole: Actionable Strategies to Leadership Challenges".
Today's episode, Ric and Jeff join Peter to explore how they've ...
What if you could lead organizational change the same way revolutions overthrow regimes?
Today on Leveraging Thought Leadership, Peter Winick sits down with Greg Satell—co-founder of ChangeOS, bestselling author of "Cascades: How to Create a Movement That Drives Transformational Change", and one of the world’s top experts on transformational change. Greg doesn’t just talk about change—he’s lived through it, from leading media orga...
What if you could design the future — instead of reacting to it?
In today's episode of Leveraging Thought Leadership, Peter Winick sits down with futurist and design strategist Lisa Kay Solomon to explore how leaders can use design thinking to actively shape what’s next.
Lisa is a Designer-in-Residence at Stanford’s d.school, an educator, a bestselling author, and a respected voice on the Thinkers50 Radar list. She helps leaders an...
In this special compilation episode of Leveraging Thought Leadership, host Bill Sherman brings together four voices at the forefront of AI and innovation: Jen Cohen, Stephanie Grayson, Amelia Ross, and Spencer Ante. Each offers a powerful, firsthand take on how AI is changing the way we lead, communicate, and make decisions.
Jen Cohen explores how AI can amplify—rather than replace—human potential. She’s seen how automation can unl...
Can doing good in the world be quantified like ROI?
Peter Winick sits down with Nick Cooney, founder and managing partner of Lever VC, to explore how a venture capitalist measures moral return alongside financial return. Nick’s not your typical VC—he’s also the author of "What We Don't Do: Inaction in the Face of Suffering and the Drive to Do More", a book that fuses analytical thinking with a deep commitment to reducing suffering...
What happens when a top-tier academic walks away from the ivory tower and becomes a powerhouse investor?
In this episode, Peter Winick sits down with David Bell—former Wharton professor, founder of Idea Farm Ventures, and investor in some of the biggest direct-to-consumer brands you know: Warby Parker, Bonobos, Harry’s, Diapers.com, and Jet.com.
David shares his journey from academia to entrepreneurship, offering real insight into ...
It’s 1996 in rural North Carolina, and an oddball crew makes history when they pull off America’s third largest cash heist. But it’s all downhill from there. Join host Johnny Knoxville as he unspools a wild and woolly tale about a group of regular ‘ol folks who risked it all for a chance at a better life. CrimeLess: Hillbilly Heist answers the question: what would you do with 17.3 million dollars? The answer includes diamond rings, mansions, velvet Elvis paintings, plus a run for the border, murder-for-hire-plots, and FBI busts.
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
The Clay Travis and Buck Sexton Show. Clay Travis and Buck Sexton tackle the biggest stories in news, politics and current events with intelligence and humor. From the border crisis, to the madness of cancel culture and far-left missteps, Clay and Buck guide listeners through the latest headlines and hot topics with fun and entertaining conversations and opinions.
The official podcast of comedian Joe Rogan.