Marketing Over Coffee
John J. Wall and Christopher S. Penn talk at the intersection of Marketing and Technology.
Episodes
In the latest Marketing Over Coffee:
Chris' New Book Drops!
Get the Book Now! Almost Timeless - 48 Foundation Principles of Generative AI
Older people negatively stereotyped in UK ads. Are Seniors really powerless, isolated, and without purpose?
AI Hits the Trough of Disillusionment (also verb vs. noun)
Don’t wait until the next bite—protect your home with Bzigo. Go to bzigo.com/discountBUZZ10 to save 10% off.
...In this Marketing Over Coffee:
Learn about Context Engineering, Pay Per Crawl, Adding CarPlay, Auracast and more!
Context Engineering
Commissioning Deep Research
Get the Book Now! Almost Timeless - 48 Foundation Principles of Generative AI
7:18 - 9:20 Don’t wait until the next bite—protect your home with Bzigo. Go to bzigo.com/discountBUZZ10 to save 10% off.
Having AI monitor your marke...
In this Marketing Over Coffee:
Chris' New Book Drops!
Get the Book Now! Almost Timeless - 48 Foundation Principles of Generative AI
Older people negatively stereotyped in UK ads. Are Seniors really powerless, isolated, and without purpose?
AI Hits the Trough of Disillusionment (also verb vs. noun)
10:03 - 12:06 Don’t wait until the next bite—protect your home with Bzigo. Go to bzigo.com/discountBUZZ10 to save ...
In this Marketing Over Coffee:
Quick hit today
Over in the livestream recording, automating podcast transcripts
Using gen AI to create the product requirements, then another model to generate the code
Live event in the fall in Boston or New York, invite only!
NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.
Si...
In this Marketing Over Coffee:
Can your rates be too much? KITT is finally here, CarPlay, Saunas, and more!
Getting paid $14M to find your replacement
Hubspot ChatGPT Connector
OpenAI privacy thing is huge
Google VEO 3 doing amazing things
Chris takes a self driving car to the airport
NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, ...
In this Marketing Over Coffee:
Author Jason Keath talks with us about his new book on how to get more effective in being creative!
Why is one of the best known social media strategists writing a book on creativity?
How to be more creative is not part of the standard academic tracks for artists, this is a huge gap.
Where did brainstorming come from?
Using interventions to make creativity an active process, not pa...
In this Marketing Over Coffee:
Learn about the new search engine results pages, LinkedIn Algorithm, Duolingo mess and more!
If you sell a car on Craig's List don't turn on text messaging
Google IO Announcements - AI Mode
Three things to optimize your website for AI
Unofficial LinkedIn Algorithm Guide for Marketers
New from Claude 4 not doing well, and Deep Seek on a rampage
In this Marketing Over Coffee:
No show today, just news to share
MoC Reading Recco! "I'm Starting To Worry About This Black Box of Doom"
Get Free Stuff with MoC Text Updates! Send a text to +1 617 812 5494 to get rolling!
In this Marketing Over Coffee:
Learn about Running Traffic, Coordinated Inauthentic Engagement, Finfluencers and more!
Past Interview on Black Hat SEO and the Search Engine PR battleground
Running Traffic
Coordinated Inauthentic Engagement as a tool to lift organic traffic
In this Marketing Over Coffee:
AI Generated Video, n8n, Bootcamp, Silent Dance Parties and More!
SPMS Commercial Spot
"No Code" doesn't mean "No Work"
n8n workflow notes
Model Updates - Video for Google, New Gemini
8:11 - 9:54 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.
In this Marketing Over Coffee:
Learn about Story, Proverb, Simile, Analogy, Metaphor, and more!
Ron Ploof, Master of Story, Scholar of Proverb, now automating his best prompts
After leaving chip design behind, training LLMs on his work
The StoryHow Ptich Deck (Get the deck) - Hear the interview
The Proverb Construction Kit (Get the deck) - Hear the interview
Having the machine write the code for you
In this Marketing Over Coffee:
Learn about n8n, Vibe Marketing, PS5 as 4k BluRay Player and more!
Brought to you by our sponsor: NetSuite
Voice of the Customer with Generative AI
n8n - zapier on steroids
Trust Insights latest course: Generative AI Use Cases for Marketers Course
Vibe Marketing
I've been invited to the World Police Summit in Dubai
NetSuite is the number one cloud financial system, bringing accoun...
In this Marketing Over Coffee:
Jane McCarthy Gives Us The Inside Story On Her New Book - Your Blueprint for Building an Abundant and Authentic Feminine Brand
Brought to you by our sponsor:NetSuite
Buy The Goddess Guide to Branding
Discovering the archetype is the unlock that guides the branding
Jungian wasn't the exact fit
Founders often match the brand archetype
Adding Heart, Gift, and Style to the Brand
The dy...
In this Marketing Over Coffee:
Life Lessons from Grandpa John
Brought to you by our sponsors: Wix Studio and NetSuite
Have a Living Will
Have a Will
Put Assets in a Trust
Only buy phones at the phone store
And, the number one secret to life...
Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!
NetSuite is the n...
In this Marketing Over Coffee:
Learn about Digital Twins, MCPs, Failing Up and more!
Brought to you by our sponsors: Wix Studio and NetSuite
Digital Twins versus Clones
The facets of our personalities
Good but slow image creation - Update to GPT 4.0 vs. Imagen 3 in Google
8:12 - 9:00 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactl...
In this Marketing Over Coffee:
The Future of Brands in the True Metaverse
Brought to you by our sponsors: Wix Studio and NetSuite
Margo is CEO and Founder at Creators Corp
Starting on the agency side and working with Playstation, XBox, and Eve
Riding the first VR bubble
Pioneering User Generated Games (UGG) built by Creators Corp on Fortnite Creative
Jake is the Strategy Lead
Coming in from Sports Gaming and Maj...
Product Marketing, the 4k Streaming Scam, and Roasting Coffee
In this Marketing Over Coffee:
Learn about marketing substitutes, Gemma 3, Manus, Apple Mail Privacy Protection, and more!
Brought to you by our sponsors: Wix Studio and NetSuite
Product Market Fit - Done by You vs. Done with You vs. Done for You
Prompt Engineering Course has been huge
Google Gemma 3 Now Available
7:29 - 8:15 Wix Studio is the web pl...
In this Marketing Over Coffee:
What's Happening at the World's Hottest Bubble Tea Franchise?
Brought to you by our sponsors: Wix Studio and NetSuite
Gong Cha has 2,200 Stores Globally and 500+ in America
Starting out in Operations for Aramark
Over to Coca-Cola and then Burger King, Dunkin, and Church's Chicken
Customers are 16-34 male/female but there's more to the story
What does Gen Z like to do?
Getting Swicy...
In this Marketing Over Coffee:
Kirk Gostkowski and John Arthur Long are changing what's possible on Broadway
Brought to you by our sponsors: Wix Studio and NetSuite
Kirk is directing John's The Robot, the Spy and the Love of A.I.
Where did the robot dog come from?
Working while the dog is constantly getting new features
Thinking about it as the next evolution of the puppet
11:26 - 12:09 Wix Studio is the web pla...
In this Marketing Over Coffee:
Don't take our investment or legal advice, and don't burn your eye out on Kickstarter
Brought to you by our sponsors: Wix Studio and NetSuite
Chris back from Canada
Warren Buffet getting out of VOO
Survey on GenAI use cases in Marketing
8:20 - 9:04 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the...
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