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July 10, 2025 23 mins

Join hosts Marney Reid and Erika DeLeon as as they unpack the evolving role of social media and digital presence in modern surgical practices.

In this episode, Marney and Erika discuss:

  • Why surgeon branding matters and what good looks like online

  • The pros and cons of rating sites and surgeon-specific websites

  • How platforms like LinkedIn, Instagram, TikTok, and X are (or aren’t) being used effectively by today’s surgeons

  • Real-world examples of orthopedic surgeons and organizations who are winning with content that’s both educational and authentic

  • Tips for surgeons who want to start—or clean up—their digital presence without losing their voice

For more episodes, visit: https://www.youtube.com/@MarneyReidPresents/videos

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