On this episode of the Mastery Unleashed podcast, host Christie Ruffino interviews Alina Vincent, a business strategist renowned for mastering online challenges. Alina shares her journey from being a university instructor to becoming an entrepreneur known as the “queen of challenges.” Her first business venture was in photography, but she later pivoted to business coaching, leveraging her passion for challenges to grow her community and client base.
Alina explains that the appeal of challenges lies in community building and the excitement generated by group participation. She highlights that effective challenges are those that push participants out of their comfort zones and encourage the development of new skills. She details her transition into digital products, specifically her first 21-day challenge, which helped clients organically acquire customers via Facebook.
Throughout the podcast, Alina emphasizes the importance of aligning challenge topics with subsequent offers to ensure they are a stepping stone rather than a final destination. This strategy prevents challenges from cannibalizing potential sales by leaving participants wanting more, thus making them effective lead-ins to paid programs.
ABOUT ALINA
Alina Vincent is a business strategist, speaker, and international bestselling author of “Teach Your Expertise,” “Leverage Your Expertise,” “Own Your Expertise’, and “Monetize Your Expertise” books. She’s known globally as the creator of the “Profitable Online Challenges” Formula, which helped her grow her business from zero to over a million dollars in just four years. Alina is passionate about helping entrepreneurs package and monetize their knowledge and expertise to create a leveraged and scalable business. Experts hire her for strategic advice, and a simple step-by-step approach to creating successful online programs, engaged Facebook communities, and profitable 5-day challenges.
GET ALINA’S GENEROUS GIFT
Profitable 5-Day Challenge ChecklistIncrease Your Visibility and Attract Clients FAST with a 5-Day Challenge!
ACCESS THIS GIFT AND MANY MORE
LINKS SHARED ON THE SHOW
www.facebook.com/groups/BusinessOwnersWhoThinkBig
https://businesssuccessedge.com
www.instagram.com/alinavincent
https://twitter.com/AlinaVincent1
ABOUT OUR SHOW
Mastery Unleashed (formerly Overcoming Mediocrity) is a podcast for success-driven women who want to empower their thoughts, design their dream businesses, and build beautiful lives that are aligned with their destinies—hosted by Bestselling Author and Business Strategist Christie Ruffino.
Each episode features today’s top influencers and entrepreneurs on the rise as they share empowering stories and ninja tips meant to become the FUEL that will ignite a positive change in YOUR life and the lives of others.
ABOUT OUR FREE GIFT VAULT
GET THIS GIFT AND MANY MORE HERE: https://masteryunleashedpodcast.com/gift-signup/
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com