On this lively and insightful episode, Christie Ruffino sits down with her business partner, Tom Matzen, to unpack one of the biggest traps entrepreneurs fall into — trying to help everyone. Together, they explore how a lack of clarity keeps coaches, authors, and experts stuck in confusion, burnout, and low profits.
Christie and Tom share candid stories, laugh about their own missteps, and deliver practical wisdom on narrowing your niche, focusing on transformation instead of information, and designing a business that delivers consistent results. They emphasize that the key to scaling with ease is clarity — knowing exactly who you serve, what problem you solve, and the outcomes your clients achieve.
The episode wraps with an invitation to their upcoming Impact & Legacy Live event, where they’ll teach entrepreneurs how to turn their message into a movement, build a high-ticket program that guarantees results, and write a book to amplify both their income and impact.
Listeners walk away inspired to simplify, focus, and create a business that truly reflects their brilliance and legacy.
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A complimentary ticket for Impact & Legacy Live™
Join Christie Ruffino and Tom Matzen for Impact & Legacy Live™ — the ultimate 3-day experience for entrepreneurs ready to magnetize dream clients, monetize their brilliance, and multiply their impact.
Your ticket also includes exclusive access to the Bestseller Alliance Pre-Event Workshop: Build Your Book Launch Dream Team to Make Your Book a Movement — Because Bestsellers Aren’t Built Alone.
🎁 Get (and share!) a complimentary ticket using code PODGIFT at checkout.
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LINKS SHARED ON THE SHOW
ABOUT OUR SHOW
Mastery Unleashed is a podcast for success-driven women who want to empower their thoughts, design their dream businesses, and build beautiful lives that are aligned with their destinies—hosted by Bestselling Author and Business Strategist Christie Ruffino.
Each episode features today’s top influencers and entrepreneurs on the rise as they share empowering stories and ninja tips meant to become the FUEL that will ignite a positive change in YOUR life and the lives of others.
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