In this episode of the Millionaire Mindcast, we have a remarkable guest, Cody Sperber who shares knowledge about wrap-around mortgage, how to build marketing stamina, and not be distracted with so many marketing messages, tips on how to build a massive brand, and how to build wealth in real estate investing!
Cody Sperber aka the “Clever Investor” is a serial killer entrepreneur, author, philanthropist, real estate investor and mentor, founder and CEO of Clever Investor, the real education software company that provides real estate investing education and software applications to investors, and co-founder of the 100 million Academy, an educational platform for entrepreneurs who want to sharpen their entrepreneurial skills.
Clever Investor was named by INC. 5000 as the #648 fastest growing company (2015), and #685th fastest-growing company (2016). Also, received honors as the #15 Top Education Companies, #17 Top Phoenix Companies, #18 Top AZ Companies, by AZcentral.com as the Top Company to Work for In Arizona (2017), and BEST CEOs by Comparably (2017).
Cody didn’t come from a rich family and his parents were hard worker individuals. When he was young, he wanted to be a 9th-grade history teacher or marine biologist. In high school, he always got in trouble and fights. Cody didn't know what he wanted to do, therefore, decided to follow in his father's footsteps and joined the U.S. Navy.
Later, Cody turned into a real estate investor. But it was a challenging journey for him. The momentum fades away when having no deal within 9 months. Fortunately, he found the right mentor who teaches him a lot about real estate and fills in all the missing information. Cody acquired knowledge to increase his skills and capability. He learned the language of real estate and the psychology of dealing with people. With wholesaling, Cody became a millionaire at 28, and multi-millionaire at 30 years old.
Authenticity and enthusiasm has really helped him succeed in his real estate career. Therefore, he emphasized stop trying to be something you’re not and be authentic. Cody believes that authentic people attract results, good relationships, and build a good rapport. Furthermore, people will respect, listen, and connect to you more with your simplicity and authenticity.
Cody became clever and nerd in marketing and branding, and how he structures deals. As he figured out how to master the money game, he started losing the excitement of earning more money and buying stuff. Currently, aside from spending more time and experience with his wife and children, and as a man with a good heart, Cody pursues his passion for animal conservation and working with kids.
He found ways to realize his ambition to be with kids, influence, and impact them. This is through running and funding charities for underprivileged kids, tutoring them, giving school supplies, and helping them develop their ability to play sports!
Some Questions I Ask:
- Where did the Clever Investor brand all start? (01:22)
- What do you say to that person that may be in that first hunt for the deal, in their first deal, or looking to scale to the next level that really prevents them from generating real wealth? (13:32)
- What have been some of your best and favorite marketing channels? (19:32)
- When do you think AI is really gonna make its way to the masses in terms of lead generation and marketing for discounted distress real estate deals? (23:57)
- What do you say in terms of opportunity, what should people seasoned or beginner be doing right now to position themselves to scope that water up and not be building the well after the waves already hit? (29:58)
- Where are the best places to find more information in terms of what you guys have to offer? (39:51)
- What is your overall mentality around wealth-building and what are you really striving for in the big picture in what’s to come in the future for the Clever Investor? (47:38)
In This Episode, You Will Learn:
- How to fast track in gaining internal strength in marketing (14:32)
- “Marketing is it comes in waves” – what does it mean (19:47)
- Probability and Propensity Marketing Model (20:56)
- Two social platforms that Cody leani
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