MOCK, the podcast

MOCK, the podcast

Hosted by MOCK, the agency Co-Creative Directors Donald Mock and Rob Broadfoot, MOCK, the podcast is a casual discussion around the craft of creative marketing as it relates to business challenges. MOCK, the agency is a full-service advertising and graphic design agency based in Atlanta, GA.

Episodes

March 29, 2024 19 mins

Don and Rob discuss their experience with Black Friday advertising and its impact on holiday shopping.

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Don and Rob debate about whether graphic design is art, and discuss the blurry lines between art and advertising.

Episode Transcript.

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March 1, 2024 20 mins

Don and Rob discuss influencer marketing as a successful tool for driving awareness, traffic and sales to a business.

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Don and Rob discuss the evolution of social media ads, and share their personal preferences of advertising on social media and streaming platforms.

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January 26, 2024 20 mins

Don and Rob share funny stories of their experience working on the full scale rebranding of Walmart's dog food, Ol' Roy, 10 years ago.

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Don and Rob discuss Barnes & Noble's new approach to corporate branding and design consistency.

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January 12, 2024 24 mins

Don and Rachele share their experiences with outdated design portfolios and give advice on how to successfully build one.

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Don talks about his recent family vacation to San Francisco, and how everything has changed. 

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December 28, 2023 28 mins

Don and Rob discuss their favorite fast food restaurant's marketing strategies over the years.

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Rob and Don discuss Taylor Swift's influence on Heinz's brand, and how celebrities have marketing power in the digital age.

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December 15, 2023 15 mins

Don and Rob discuss the blurring lines between B2B and B2C in today's marketing

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December 7, 2023 20 mins

Don and Rob discuss the redesign of Johnson & Johnson's logo, homogenization of brands and the importance of character in marketing.

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Don and Rob discuss how developing good habits contributed to their success in business, and fostering creativity.

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Don and Rob discuss the challenges of leveraging holidays and seasonal events in marketing.

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Don and Rob discuss their favorite board games, Barbie's recent movie success and how it has led to a surge in toy-related movies.

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Don and Michael discuss the evolution of the web and it's impact on businesses in the future.

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Don and Rob discuss the impact of Lionel Messi joining Major League Soccer (MLS) from a brand, marketing and advertising perspective.

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Rob and Don discuss their favorite Atlanta sports teams from a branding and marketing perspective.

 

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October 6, 2023 24 mins

Don and Rob discuss the wide variety of brands and companies that call Atlanta home.

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Don and Michael discuss the evolution and importance of SEO and Google's influence in the digital world.

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