Mocktails with Marina
Welcome to "Mocktails with Marina," a podcast where Marina, a multi-passionate entrepreneur and innovator, shares her journey and insights into the burgeoning world of zero-proof living and mixology. Marina's story, from a service industry professional to a thriving business owner, offers a unique blend of personal experience, entrepreneurial spirit, and creative mixology. Dive into episodes filled with inspiring tales, practical business management strategies, and innovative ideas in non-alcoholic beverage solutions. Marina's businesses, 'Functional Flow' and 'The Modern Mocktail,' serve as case studies in transforming passion into profitable ventures. Whether discussing the nuances of zero-proof mixology, navigating health codes, maximizing business efficiency, or fostering a positive work culture, this podcast is a treasure trove for aspiring entrepreneurs, event planners, and anyone interested in a sober lifestyle. Marina's eclectic background in theoretical mathematics, ethnobotany, graphic design, and nightlife entertainment adds a unique flavor to each episode, blending technical know-how with real-world experience. From her journey to sobriety to her success in increasing revenue and operational efficiency in the kava industry, Marina's insights are invaluable for anyone looking to make thoughtful, intentional choices in both life and business. Tune in to "Mocktails with Marina" for a blend of free content, expert advice, and inspiring stories, all aimed at helping you achieve abundance without alcohol in both your personal and professional life.
Episodes
What separates the entrepreneurs who actually make it from the ones who almost do? In this episode of Mocktails with Marina, we're talking about commitment not the motivational poster version, but the real, unglamorous, show-up-on-a-Tuesday version that actually builds businesses.
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There are two types of non-alcoholic beverage business owners: those who build from love, and those who build from fear. In this episode of Mocktails with Marina, Marina breaks down exactly what each type looks like in practice and how to tell which one you actually are.
Flow State: A Holistic Approach to Lifestyle Richness Through Your Business
What does it actually feel like when your business is working; not just producing results, but genuinely working for you? In this episode of Mocktails with Marina, Marina breaks down flow state...
what does it actually look like to build a business and a life at the same time without sacrificing one for the other?
in this episode of Mocktails with Marina, Marina pulls back the curtain on how she and her husband have designed their household to run with the same ...
Nobody hands you maternity leave when you run your own business. You build it or you don't take one.
In this episode, Marina gets into exactly how she prepared for maternity leave as a consultant with active retainer clients, what the first 40 days of postpartum actual...
Unmedicated birth. Sober mom. Two miscarriages. 200 days of vomiting. And a business that held through all of it.
In this episode, Marina shares the full story from meeting her husband in 2021 and building a life around their future family, to two pregnancy losses, a p...
Nobody tells you that becoming a mom changes your capacity not just your schedule, but your actual bandwidth. And nobody tells you that building a business in the middle of that is still possible. In fact, it might be the thing that finally clarifies what you've been building toward all along.
After a few months away (and one very life-changing baby) Marina is back. Episode 101 of Mocktails with Marina is a deeply personal return to the mic, and the topic couldn't feel more fitting: what it actually means to be a multi-passionate entrepreneur, and how to embrace the evolution of who you're becoming without losing who you already are.
Most people don't quit because they fail, but they fail because progress doesn't look the way they expected.
In this milestone Episode 100 of Mocktails with Marina, Marina reflects on what it actually takes to stay in the game (in podcasting, business, and the non-alcoholic industry) when motivation fades and results aren't...
In today's episode of Mocktails With Marina, we're closing out the Department in a Box™ Series with one of the most important and most overlooked pillars of a profitable non-alcoholic business: Menu & Product Management.
Whether you run a kava bar, non-alcoholic bar, bottle shop, kombucha taproom, sober lounge, or functional beverage café, your menu is not just a...
In this episode of Mocktails with Marina, we dive into one of the most powerful and misunderstood growth engines in the non-alcoholic industry: Event Planning & Event Management.
If you run a non-alc bar, kava bar, bottle shop, sober lounge, or thi...
In today's episode, we're diving into the department most founders avoid until it becomes a problem: Employee Manuals + SOPs, the backbone of consistency, culture, and operational sanity inside any non-alcoholic bar, bottle shop, or third place.
If you've ever felt like you're repeating yourself every day, constantly corre...
In today's episode, we're breaking down one of the most important (and most misunderstood) departments in every non-alc bar, bottle shop, or third space: Interviewing, Hiring & Onboarding.
Most owners treat hiring like an emergency. A scramble. A reaction.
But the truth is if you don't bui...
In today's episode, we're diving into the second installment of the Department in a Box Series™ and this time, we're talking about the department that keeps your non-alc bar, bottle shop, or third space alive: your Marketing Department.
This episode i...
In today's episode, we kick off a six-part series designed to walk you through the core departments every non-alc bar, bottle shop, or third space needs in order to function smoothly.
This first installment focuses on the importance of Project Management & To-Do's. NOT the mechanics of setting up systems, but the deeper reason ...
If you left the 9-to-5 to feel free but find yourself more stressed than ever on Sunday nights, this episode is for you.
In this week's Mocktails with Marina, we're unpacking the real reason entrepreneurs experience the "Sunday Scaries" (and why it has nothing to do with laziness or discipli...
Everyone wants the secret to success but the truth is, there isn't one.
In this episode of Mocktails with Marina, we're getting brutally honest about what it actually takes to reach long-term stability and profitability as a non-alcoholic business owner...
In this episode of Mocktails with Marina, host Marina Castillo breaks down what it really takes to build and maintain a million-dollar-a-year non-alcoholic bar. Spoiler: it's not about your menu but it IS about your people, systems, and culture.
<...In this episode, Marina breaks down one of the fastest-growing non-alcoholic markets in the country: Arizona. With over twenty kava bars, bottle shops, and functional beverage spaces now thriving across the state, Arizona has quietly become a blueprint for how to build nightlife rooted in connection instead of intoxication.
As a non-alcoholic business owner, how much do you really need to be online to succeed? In this episode of Mocktails with Marina, I break down exactly how I built two podcasts that have generated over $100,000 in revenue ALONE without ever having more than 6,000 followers on social media.
I'...
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