Mortgage Marketing Expert

Mortgage Marketing Expert

Sought-after industry experts share first-hand experience & advice to help real estate & mortgage professionals build more modern and relevant business. MME podcast is hosted by Phil Treadwell.

Episodes

December 4, 2023 37 mins

In this episode host Phil Treadwell sits down with special guest David Lykken to explore the exciting opportunities on the horizon in the mortgage industry.

The discussion revolves around the importance of anchoring your personal motivations and values in your business endeavors. They also delve into the concept of F.A.N.A.F.I – finding a need and fulfilling it – emphasizing the power of identifying and meeting the needs of your ta...

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In this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell is joined by special guest Jake Fehling, the Chief Marketing Officer with Movement Mortgage. Jake discusses importance of consistently showing up for your customers and effectively marketing yourself through video as a mortgage professional. We delve into strategies and insights on how to build trust, establish credibility, and connect with clients throug...

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November 16, 2023 42 mins

“I’m so glad I found this business, and that this is what I get to do every single day.”

In this episode, special guest Shant Banosian shares his insights on scaling a successful mortgage business and the opportunities that exist in the current “down” market. This episode delves into Banosian's strategies for navigating the mortgage industry during challenging tim...

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November 8, 2023 36 mins

In this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell sits down with special guest Jaime Resendiz, a YouTube Pro who is helping entrepreneurs and teams build YouTube channels without all the effort. Jamie shares with us the power of building a YouTube channel for professionals in these fields. Covering topics such as creating engaging video content, optimizing videos for search...

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In this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell sits down with Taylor Stork from Developer's Mortgage, and Kirill Klokov & Richard Grieser from Truv.com, to discuss creating efficiency with innovation in the mortgage space and how Loan Officers and more can save money in their loan process verifications.

Taylor Stork is the COO of Developer's Mortgage & President of CHLA
Kir...

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October 25, 2023 19 mins

In this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell sits down with guest Josh Pitts, the CEO of Shred Media during MBA Annual 2023 in Philadelphia, to delve into the world of content creation for mortgage professionals. They discuss the importance of developing engaging and personal content, reminding you that it's SOCIAL media.

Listen as Phil and Josh provide valuable insights and strategies on creating ...

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October 18, 2023 26 mins

In this solo episode, Phil Treadwell discusses how to define your goals for the new year, how to break them down into daily actions  and how to turn those actions into wins that fuel your momentum towards the seemingly impossible. Don’t miss this fantastic episode or this chance to finish what you started for 2023 and set a whole new level of expectation for 2024.

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eMortgages, and eClosings have been talked about for decades now, but realistically, where are we at with the shift to ‘e’ today and where are we headed? During this discussion, industry experts explore the past, present and future evolution of eMortgages and eClosings, along with the readiness of the current market, how to mitigate adoption hurdles and tips to help lenders integrate into the eMortgage landscape.

Visit these Freddi...

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In this episode I‘m joined by the Founder and Team Leader for The Mortgage Collective, Paige Bowman. We discuss her success on social media and the key difference between branding and building a personal brand. This episode is packed with actionable advice, so don’t miss it.

Episode Breakdown:

01:30 - How Paige found mortgage<...

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“It’s not just the visibility of you as a realtor, it’s the visibility of you as a community advocate, as somebody who’s active and engaged and involved.”

In this episode I‘m joined by one of my favority people in Real Estate, Leigh Brown. We discuss her passion for helping people and her community, the necessity of relationships in Real Estate and Mortgage.

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“You don’t have to kill it, you don’t have to hit a grand slam, you just gotta get better. If you have that kind of mentality, good things will be on the other side of it.”

In this episode I‘m joined by Arjun Dhingra, a two time Taekwon-do World Champion, Team USA’s Head Coach for Taekwon-do, and a Mortgage Banker with two decades of experience serving customers. ...

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“If you can’t appreciate what we have now, who’s to say you’ll be any happier when you finally get what you say you want?”

In this episode I‘m joined by John Israel, Mr. Thank You himself, a keynote speaker and relationship expert who helps companies big and small re-humanize their workplace and the marketplace as a whole. This is a great conversation that can hav...

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In this episode I‘m joined by Kelly Zitlow, the Sunshine Warrior, Mortgage superstar and friend, to discuss why and how she started using video to market herself and her business & what it’s done for her business since 2014!

Kelly Zitlow has built her 27-year career as a Sr. Mortgage Advisor by providing honest, well-communicated, and knowledge-based lending exper...

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July 26, 2023 25 mins

“Our life comes down to what we do, and what we tell ourself.”

In this episode I share the presentation I did in February at Momentum Builder 2023 in Las Vegas. Momentum Builder is an amazing event and community that you should put on your calendar for this coming February 2024! LEARN MORE

In this talk, I give you 4 tactical s...

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July 18, 2023 23 mins

In today's episode I’m flying solo again as I talk about what it takes to create a growth mindset, building winning habits, and setting yourself up to achieve massive goals!

Episode Breakdown:

01:00 - Takeaways from the "Foward Event"

02:29 - Why people don't accomplish their annual goals

05:07 - Mindset isn't the on...

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“Home can mean different things for different people!”

In this episode I‘m joined by Srijana Giri, Senior Director at Freddie Mac to discuss what’s changed since our last discussion in the economy, at Freddie Mac and for Srijana herself.

June is homeownership month; borrower circumstances are vast and unique…the housing indust...

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“What’s happening now is that the market’s squeezing. It’s squeezing people UP if you’re good,  know what you’re doing, and work hard, or DOWN & OUT if you don’t belong!”

In this episode I chat with a new friend of mine, The Dallas Mortgage Man, Brian McCauley. Brian is a top-producing mortgage originator with 18 years of experience within the industry. He ...

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Today is the 5-Year Anniversary of this podcast, and I can't believe how far we've come! In today's episode, we're taking a trip down memory lane, reflecting on some highlights, notable moments, and funny stories from our journey over the past five years.

I also want to take a moment to express my deepest gratitude to all the incredible guests, listeners, and everyone who has supported the Mortgage Marke...

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May 19, 2023 45 mins

“You have to be able to diversify, and the way you’ve always done business may not be the way that you continue to get new business, right now and you have to be open to that.”

In this episode I‘m joined by Michelle Dugan and Ashley Miller, best friends and co-hosts of the Blondes Have More Funds Podcast, just as they’ve relaunched for their third season. We discu...

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In this episode I‘m joined by Sam Silverstein, Founder of the Accountability Institute, Keynote Speaker and Best Selling Author, just as he was coming off the stage at the Texas Mortgage Bankers Association annual conference. We discuss accountability and how so many lenders and real estate agents misunderstand the fundamental concept of accountability.

We cover a...

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