My Local Marketer Podcast
This podcast aims to shine a light on the successes, key learnings and insights from Reading’s people and businesses. In the present and the past. We explore their recipes for success, the mistakes they’ve made and how you can avoid them, as well as inspirational stories that will give you a feel-good boost.
Episodes
In this episode, Jeroen Veheggen, Chair of Caversham AFC, shares how the club has grown into the largest grassroots football organisation in Reading, supporting over 800 players across all age groups.
Jeroen talks about his journey from parent volunteer to Chair and the club’s mission to provide inclusive, community-driven football. He highlights the challenges they face with outdated facil...
In this episode, Abbie Trussler, the Communications Officer at No. 5 Young People, discusses this local charity in Reading that provides free counselling and support services to young people.
Abbie shares her personal journey with No. 5, starting as a 14-year-old using their counselling services, then volunteering, and eventually joining the staff team.
She discusses th...
In this episode, Lynne Shipton, founder of the charity Chemogiftbags, shares her personal story of being diagnosed with breast cancer and how it led her to establish the charity.
Chemogiftbags provides comfort and support to individuals undergoing chemotherapy, by providing them with a free giftbag full of with items to help them through their treatment and make them smile.
Neil discusses his role at the Purple Turtle, which includes managing event bookings, promotion, and social media marketing. He provides insights into how he structures his day and handles the diverse responsibilities of his position.
The conversation explores the unique characteristics of the Purple Turtle, emphasising its significance as a Reading fixture and its diverse offerings, incl...
In this episode, Simon Morris, speaks about his experience organising the Reading Geek and Science in Reading groups, and offers advice that can be applied to businesses.
He discusses the differences between the Reading Geek Night and Science in Reading groups, explaining how Reading Geek Night is a more informal event covering a wide range of geeky topics, while Science in Reading is a d...
In this episode, Martin Butler, Community and Events Fundraising Manager at the Royal Berks Charity and passionate singer based in Reading. Martin shares his journey of balancing responsibilities with his love for music, discussing how he finds time for his passion alongside his professional and family life. He details his experiences with singing in choirs, performing as a soloist, and songwriting.
In this episode Tessa, a yoga teacher, circle facilitator, and author based in Caversham, Reading. Tessa shares her journey of building a diverse business rooted in community and connection over the past 15 years. This interview explores her work with yoga, menstrual cycle education, and the power of circle holding, including her recent book, "Circle Holding: A Practical Guide to Facilitating Talking Circles." ...
This episode introduces Ethical Reading and explores its three core offerings:
Gurprit introduces Ethical Reading and its purpose, before expanding on one of the programmes that they offer: health and wellbeing in the workplace.
Brad discusses Ethical Reading’s core offering: Ethics in business, as well as their ethics in education programme.
Finall...
In this episode, Claire Rhodes, CEO of My Cancer My Choices, shares insights into the challenges and rewards of running a small charity. This 10-year-old Berkshire-based organisation provides complementary therapies like massage, acupuncture, and reflexology to people undergoing cancer treatment. Claire discusses the importance of building strong community relationships, leveraging word-of-mouth marketing, and ...
In this episode, Holly Scott, an award-winning interior designer, shares her journey from window dressing at iconic London department stores to building her own successful interior design business, Holly Scott Interior Design.
Holly discusses how her passion for creativity and a desire to help others led her to pursue interior design. She shares valuable insights on building a successful in...
In this episode, Kirsti Wilson, Head of Marketing and Fundraising at Launchpad, shares Launchpad's holistic approach to supporting individuals at risk of homelessness, including prevention services, providing safe and supportive housing, and offering rehabilitation programs to help individuals rebuild their lives.
Kirsti emphasises the importance of local support for charities like Launchpa...
In this episode, we delve into the world of Jacobs the Jewellers, a family-run jewellery store with a rich history in Reading, UK.
We speak with Adam Jacobs, the third-generation owner, about the challenges and successes of building a successful family business. Adam shares his insights on providing exceptional customer service and building strong relationships in Reading.
In this episode, we delve into the world of UnderTwoK, a Reading-based business dedicated to promoting sustainable living through the use of portable solar power.
We speak with Leanne, UnderTwoK’s shop manager, and Josh, one of its content creators, about their mission to help people live "under 2 kilowatt hours" per person per day.
Leanne and Josh share the challenges that they’ve faced, the importance of community engagement, and...
In this episode, we speak with Becky Ottery, co-owner of Eclectic Games, a specialist board game retailer in Reading.
Driven by a shared passion for gaming and a desire to provide a welcoming space for players, Becky and her husband Daryl founded Eclectic Games in 2006. We delve into their journey, from navigating the challenges of starting an independent business to overcoming obstacles li...
In this episode we delve into the world of community engagement with members of Caversham and District Residents’ Association (CADRA). We learn how CADRA plays a vital role in shaping the local community, from advocating for residents' interests to preserving local history.
CADRA's chair, Helen Lambert, as well as other committee members, Malcolm Pemble and Neil Taylor, share their experien...
In this episode with Meena Arch, she emphasises the importance of flexibility and creativity in running a successful business. This includes the value of collaborating with local artists, like the artist who created the iconic angel wing mural, and incorporating their work into the bar's branding.
Meena also discusses the importance of building strong relationships with staff and prioritising customer experience. She emphasises the...
In this episode, Louise and Colette, founders of Boogie Days, share their journey of bringing disco back to life.
Driven by a shared frustration with the lack of age-appropriate (daytime) disco opportunities, they decided to create their own. We delve into their motivations, the challenges they faced in setting up Boogie Days, and their unique approach to building a successful business.
Key Takeaways
Identify...
In this episode, Phil Chatfield, a local resident and chair of the Caversham Bridge, discusses the history, evolution, and impact of this community newspaper. He shares insights into the challenges and rewards of running a volunteer-driven publication and how it has adapted to the changing media landscape.
Phil highlights the importance of local journalism in fostering community spirit, sharing local news, and showcasing the talent...
In this episode, Alex Forbes, the owner of Fourbears Bookshop shares the story of how he transformed a dream into reality, opening a bookstore during the height of the COVID-19 pandemic.
We delve into the challenges and rewards of running an independent bookstore, from curating a diverse selection of books to organising community events. Alex discusses the importance of building relationships with customers and fostering a sense of...
In this episode, Emily Goode shares the rich history of Progress Theatre. Discover how Progress has adapted to changing times, its commitment to new writing, and how it has fostered intergenerational collaboration.
Learn about the challenges and rewards of running an independent theatre, and the importance of volunteerism and community engagement. ...
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