Empowering Financial Voices With Erica McQuade

Erica McQuade is a government relations expert specializing in federal lobbying and advocacy. With a strong background in political advocacy, she actively engages in legislative initiatives that impact the financial services industry. Erica is a featured speaker at events like the NAIFA Women’s Financial Security Fly-In, where she empowers women financial professionals to advocate for their clients and communities. Her dedication to public affairs underscores her commitment to advancing financial security and industry representation.​

In this episode…

Many financial professionals struggle to make their voices heard in the policy decisions that shape their industry. While they’re busy building client relationships and managing portfolios, crucial legislative changes can pass by with little advisor input — potentially harming their businesses and clients. How can advisors break through the noise and make a lasting impact in advocacy without sacrificing their core responsibilities?

Erica McQuade, a seasoned government relations specialist, shares how advisors can influence lawmakers effectively through grassroots efforts and personal storytelling. She emphasizes the unmatched value of showing up in person, whether in Washington, DC or at local district offices, to share client stories and humanize the financial services profession. She encourages professionals to get involved through trade associations, attend fly-ins, and leverage virtual meetings when in-person attendance isn’t possible. Her insights also reveal how advocacy isn’t just a civic duty but a business development opportunity that builds credibility and trust with clients.

In this episode of the Advisor Today Podcast, co-hosts Chris Gandy and Bianca Alonso Weiss sit down with Erica McQuade, a government relations expert, to discuss the importance of financial advisor advocacy. Erica discusses the role of in-person storytelling, how the Tax Cuts and Jobs Act affects the industry, and why virtual lobbying still plays a crucial role. She also shares her career journey, the evolution of trade association engagement, and tips for advisors to amplify their voices.