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March 18, 2024 29 mins

Is there one right way to negotiate? Is one methodology superior to the other? For the last 30+ years, “Getting to Yes” was the book on negotiation. More recently, “Never Split the Difference” has become the book on negotiation. 

The vast majority of people read the top-selling book(s) in a category and think they’re fully educated. That’s just impossible. In this episode of Negotiations Ninja, Andreas Winheller, a negotiation consultant and trainer, shares why no one way is the “best” way. 

Outline of This Episode

  • [1:48] Learn more about Andreas Winheller
  • [2:28] The cultural differences at play
  • [4:32] The two main approaches to negotiation
  • [8:47] The economic-grounded negotiation approaches 
  • [12:14] Rational versus irrational negotiation
  • [20:18] Account for decision fatigue 
  • [25:47] The upcoming training with Gary Noesner

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