Roger Beard used car buying tip: Check the entire length of a seat belt.

Imagine leaving the nest and going off to college, only to find the academic scene a bad fit for you.  You walk away from what you’ve always been told is the path to success.  So, you pivot into a sales career, in which the first month you make zero sales: zilch/nada/nothing.  More failure.  Now what?

That’s the humble beginning to a successful forty plus year career in car sales for Roger Beard.  He shares with us his early years as a young man trying to find his way, eventually finding traction as a car salesman and becoming a manager of used car sales at a large dealership in Florida that annually generated multi-millions of dollars in sales.

In part one of this two-part interview, Roger will tell us about the beginnings of Beard Pontiac, a Prophetstown car dealership that served the surrounding area for twenty years.  He’ll tell us amusing stories about various sales he made and insider tips on how to buy a used vehicle, including why you should check the entire length of a seatbelt. [TN1]  

---

  [TN1]