Important business lessons are very essential for today’s modern business. Despite the ups and downs of markets and new technologies, one thing always stays the same: the important lessons we learn from our experiences.
In today’s episode of Onward Nation — I will be partnering with Peter Taunton, Founder and CEO of Lift Brands. Peter is an expert at understanding consumer desires and fulfilling them. Over the years, he has acquired or founded several brands to round out the consumer-fitness experience: 9Round, Farrell’s, YogaFit, STEELE Fitness, and Fitness On Demand. Together with the Snap Fitness brand, they comprise the world’s largest wellness franchise organizations with over 6000 locations open or in development across multiple brands serving 165 million workouts and counting.
Peter and I are going to cover the important business lessons that you should follow to attract the right clients. You’ll undoubtedly walk away with several golden nuggets that you can apply to your business.
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Cardiac Cowboys
The heart was always off-limits to surgeons. Cutting into it spelled instant death for the patient. That is, until a ragtag group of doctors scattered across the Midwest and Texas decided to throw out the rule book. Working in makeshift laboratories and home garages, using medical devices made from scavenged machine parts and beer tubes, these men and women invented the field of open heart surgery. Odds are, someone you know is alive because of them. So why has history left them behind? Presented by Chris Pine, CARDIAC COWBOYS tells the gripping true story behind the birth of heart surgery, and the young, Greatest Generation doctors who made it happen. For years, they competed and feuded, racing to be the first, the best, and the most prolific. Some appeared on the cover of Time Magazine, operated on kings and advised presidents. Others ended up disgraced, penniless, and convicted of felonies. Together, they ignited a revolution in medicine, and changed the world.
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.