Social Media Presence for Business, with Jason Yormark

Social Media Presence for Business — Learn strategies to enhance brand visibility and drive growth through our guide on social media presence for business.

Social media presence for business is an essential strategy for establishing brand identity, engaging with customers, and expanding market reach in the digital landscape. For today's episode of Onward Nation, we have our guest Jason Yormark. He will walk us through the path to becoming a social media expert.

Jason Yormark is the founder of Socialistics (www.socialistics.com), a leading B2B social media agency that helps businesses turn their social media efforts into real measurable results. He is a 20+ year marketing veteran whose prior work has included launching and managing social media efforts for Microsoft Advertising, Office for Mac, the Air Force, and Habitat for Humanity. Jason has been recognized as a top B2B social media influencer and thought leader on multiple lists and publications including Forbes, ranking #30 on their 2012 list.

The significance of maintaining a strong social media presence for businesses cannot be overstated, as it serves as a powerful tool for encouraging customer relationships, promoting brand awareness, and driving growth in today's interconnected digital world.

What you'll learn in this episode is about social media presence for business: 

• Why developing a social media presence for business success is crucial in today's competitive market, and how Jason's career path led to becoming a social media expert
• Why the key to leveraging social media is found in focusing on the right metrics and getting real results
• What challenges Jason and his team have faced in dealing with organizations' past bad experiences working with marketing agencies
• Why Jason is intentional about his interactions with clients and is focused on building relationships that can blossom over time
• Why a key part of being a successful entrepreneur is learning to overcome the fear of being on your own
• Why marketing is often the first thing that gets blamed when there are problems in the business, and why marketing is seldom the fix for deeper problems
• Why being committed to their social media niche has been a powerful catalyst for growth at Socialistics
• Why the key to a successful social media presence for business is to meet people where they are and leverage your reach
• Why the level of intentionality Jason and his team practice and the trusted reputation they've cultivated have improved the number and quality of incoming leads they get

Additional Resources:

• Elevate your insights about social media presence for business by reading this blog from Socialistics: Tis the Season to Sell: Boost eCommerce Sales with Social Media
• Learn more about social media presence for business, and you can find Jason here.
• LinkedIn: www.linkedin.com/in/jasonyormark/
• LinkedIn: www.linkedin.com/company/socialistics/
• Facebook: www.facebook.com/socialistics
• Twitter: @jasonyormark
• Twitter: @socialistics